A case study can be the best guide that can help you promote your products and come over the issues that you are facing with your brand.
Putting multiple case studies in a single post is a unique and influential strategy that can offer multiple ideas at once and attract more customers.
In this post, we have come up with a case study of top renowned shopping brands where we will explain the beginning of the brand, what happened in the journey, and most importantly the resolution of the company.
Most importantly, we will tell you the important learning from each case study so you can easily figure out how you can apply the techniques to your brand and grab more visitors.
So, without wasting time, let’s dive deep and start talking about the top 3 brands and their case studies.
<>Top 3 Well-Known Shopping Brands Case Study
p>Here is the list of the most renowned brands that we are going to discuss here. The corporations include:- Best Buy
- 7-Eleven
- Walmart
We have taken out the companies from different countries so you can also check out the challenges that the companies are facing in different regions.
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Best Buy Case Study Solution
Best Buy is a universal vendor that is selling technology products and services. The main aim of this company was to provide all the services on one platform at low rates.
Furthermore, another aim was to increase the range of products so consumers can get all their desired products at one stop.
However, in 2012, the company faced some serious problems that didn’t let the plan work properly so they had to make modifications to the blueprint.
Instead of focusing on the product range, the shopping brand prioritized customer service so they can get satisfied with the amenity.
Other than that, other modifications that were implemented in the plan were to provide information to the consumers about the product and also create micro stations to increase the reach.
This was the most important thing that was observed in the strategy as it helped to revive this top electronics brand.
With the change in the plan, the shares of Best Buy dramatically increased from $22.34 to $78.92 and this hefty improvement in the share rate also increased the interest of customers in the brand.
If you want to get the details of the failure of this brand strategy, you need to go through the best buy case study solution and here you will get the answers to your questions.
From the strategies failure in 2012 to the strengths and weaknesses, and from the reasons the company faces the challenges to the change in plans, every element is explained here in detail.
You will also get to know how the company came out of the crisis and improved its position on Amazon to boost its sales.
>Summary of Best Buy Case Study:
- Best Buy faced significant challenges in the early 2000s due to increased competition from online retailers, particularly Amazon, and the economic recession.
- To combat these challenges, Best Buy implemented the “Renew Blue” strategy in 2012, focusing on cost reduction, improving the customer experience, and strengthening its e-commerce capabilities.
- Made several key initiatives under the Renew Blue strategy, including price matching, improving the in-store experience, expanding its online presence, and investing in customer service training.
- Best Buy successfully managed to stabilize its financial performance and reported consistent revenue growth and increased profitability.
- The company’s emphasis on building relationships with customers through personalized services.
- Best Buy’s “Building the New Blue” strategy, introduced in 2017, aimed to drive growth by focusing on key categories like smart home technology, connected fitness, and appliances.
- The strong financial performance of the company, customer-centric approach, and ability to adapt to changing market dynamics have positioned it as a leader in the retail industry.
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i>7-Eleven Case Study Analysis
7-eleven is a retailer in Asia and North America where you can buy eatables and other turnover items. The special thing about this top brand is that it remains open for a long time so customers can purchase products from here anytime.
The brand started in 1970 in Japan and in a very short time, it has grown and started providing the services in the USA as well.
Among the top plans of this brand, one main element was to provide services to the customer all the time so the ratio of customer service couldn’t get dropped.
For that purpose, the company also started providing online services. Let’s say you are looking to purchase a pizza, you can order it online using the seven-Eleven mobile application.
Furthermore, the information system of this company is always updated. That means if you want to get some details about a particular item, you can visit the website and there you will get the latest data.
On top of all the plans, the company always provides you with fresh products. Unlike other convenience stores, you can get fresh eatables.
The products that get old are destroyed. Let’s say the coffee is kept for a maximum of 2 hours. After that, the customer will get a new cup of coffee.
You can also get the details of the strategy of this brand from 7 eleven case study analysis and look at how the company is getting success to attract more customers with every upcoming day.
You will get an idea about the locations chosen by the company to open the store as well as the transportation system.
Other than that, the case study will cover the idea of direct store delivery and the benefit that seven eleven is getting with this strategy.
On top of all the plans, 7-eleven is also planning to increase the number of stores in the USA and Japan. So, this plan is also covered in the case study.
Summar>Summary of 7-Eleven Case Study:
- 7-Eleven’s success can be attributed to its focus on convenience, offering customers a wide range of products, including snacks, beverages, and everyday necessities, available 24/7.
- The company has implemented a highly efficient supply chain and distribution system, ensuring that stores are well-stocked and can quickly respond to changing customer demands.
- 7-Eleven has leveraged technology to enhance the customer experience, introducing initiatives such as self-checkout kiosks, mobile ordering, and delivery services.
- The franchise model has been a key driver of 7-Eleven’s growth, allowing the company to expand rapidly while transferring operational responsibilities to franchises.
- The company has embraced sustainability initiatives, such as reducing energy consumption and promoting environmentally friendly products, to align with evolving consumer preferences.
- 7-Eleven has faced challenges related to increased competition from both traditional retailers and e-commerce platforms. However, the company has responded by continuously innovating and investing in digital transformation.
- Overall, 7-Eleven’s customer-centric approach, operational excellence, and ability to adapt to diverse markets have solidified its position as a global leader in the convenience store industry.
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Walmart Case Study Solution
l>Walmart is a huge retail company that operates a large chain of superstores, grocery stores, and department stores. You can purchase the items here at a discounted rate.
From the very beginning, the company always focused on the customer’s priority and this was the main reason behind the success of this brand.
The top four elements that the company always aimed for were the price of products, access of the customers for their required item, variety of products, and most importantly the reviews of consumers.
The main motive of this company was to enter every field of the market so they can attract clients from every side.
Other than that, Walmart has acquired 28 companies among which Flipkart, thunder, botmock, and Polymorph are at the top. A huge amount of products and services are the main source of income for this company.
You can also get the details of the Chinese Walmart. For it, you can read the Walmart case study solution and check out how the company is working on center distribution models.
Other than that you will also check out the impact of the models on the overall stockouts.
One of the most important things that is covered in the case study is the capabilities of Walmart China in 2015 and how it evolved in the next decade.
There are also strategies that are made by the company to grow in the next 5 to 10 years so you can get an idea of how this brand is planning to grow more in China.
Summary >Summary of Walmart Case Study:
p>- Founded in 1962, Walmart has grown into a global powerhouse by focusing on offering low prices and a wide assortment of products across various categories, including groceries, apparel, electronics, and household goods.
- The company’s “Everyday Low Prices” strategy, combined with its efficient supply chain and large-scale purchasing power, enables Walmart to pass on cost savings to customers.
- Walmart has invested heavily in technology and data analytics to optimize its operations, improve inventory management, and enhance the customer experience.
- Walmart has made significant efforts in sustainability, aiming to achieve zero waste, use 100% renewable energy including solar energy, and sell sustainable products. The company has also focused on improving its supply chain sustainability and social responsibility.
- The international expansion of Walmart has faced both successes and challenges, with the company adapting its strategies to local markets and acquiring or partnering with established retailers in various countries.
- In recent years, Walmart has been actively exploring new technologies and partnerships to compete with e-commerce giants like Amazon.
- Walmart’s strong market presence, cost leadership, operational efficiency, and continuous innovation have contributed to its dominant position in the retail industry.
Bottom Lines
That’s it – We have mentioned the most famous shopping brands in this article and discussed their case studies in detail. We hope you will find this article quite informative and get inspiration from here.
No matter you are running the company for years or just started your brand, regardless of the size of the company, you can use the tips discussed in this article and increase the volume of clients easily.
If you still have any questions in your mind or want further ideas about these brands, you can reach us via comments. We will make sure to respond to your queries.
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