Are you looking for a way to improve your business? Many online business owners are looking for ways to improve their business, but they are not meeting their business needs.
If you are interested in meeting all your business needs. You have come to the right place. WhatsApp Bot, this simple AI tool, can meet your critical business needs!
WhatsApp is now a mobile messaging platform for most people. It has reached the point of sending 29 million messages every minute. That’s about 65 billion per day. This means people are now more comfortable using WhatsApp than other platforms. So it makes much more sense to interact with users through WhatsApp than to download an app.
Here are some important things you need to know to grow your business with bottom-up WhatsApp. Let’s take a look at why and how WhatsApp is important to your business, the benefits of WhatsApp chatbots, use cases, and some great success stories.
How WhatsApp Bot is working in business development?
Do you Know? WhatsApp has over 1.5 billion active users in 180 countries. With so many users, WhatsApp has become a leader in the global messaging industry. Created as a platform for consumers to communicate with friends and family, some have gradually evolved into a potential environment for businesses to communicate with customers.
That’s why we live in an era where you can find chatbots anywhere-apps, websites, Facebook pages, etc. So you also need a chatbot for WhatsApp for your potential business.
WhatsApp is undoubtedly the world’s largest messaging platform with over 450 million users every day. It is very popular in other regions due to its carefully designed design and simpler layout.
For marketers and advertisers seeking leads across multiple platforms, WhatsApp took first place, followed by other platforms such as Facebook, Instagram, and more. WhatsApp chatbots interpret how companies of all sizes can make the most of it. It is a widely-used communication platform through the use of virtual agents. Let’s see what kind of audience you can find on WhatsApp.
According to Statista Customers, we can grab on WhatsApp
Here’s how the core of WhatsApp, thanks to its numerous active users, can help you get a lot of customers who tend to grow your business without problems. With this service, you can provide the support you need on the platforms your customers use most. Not only will you be able to interact better with your customers, but it will also improve your customer experience and help you retain them over the long term.
You can reach a large audience by simply using the bottom line of WhatsApp for business. According to a CNET article a few years ago, one of the reasons Mark Zuckerberg bought WhatsApp is:
“WhatsApp is the only widely used app we’ve ever seen that has more engagement and a higher percentage of people using it daily than Facebook itself…WhatsApp’s engagement rate, or the ratio of daily active users to monthly active users, is an impressive 70 percent, whereas Facebook’s engagement rate is around 61 percent.”
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Key Benefits of Using WhatsApp Chatbot
Using cognitive services to build intelligent chatbots on WhatsApp, businesses can automatically perform product surveys, product catalogs, customer support, follow-up communications, sales, conversions, and more. Bot on WhatsApp as a whole supports initiatives to increase brand awareness. Attract potential customers and increase customer loyalty.
Improve marketing campaigns and advertising opportunities
Many companies use a bot for WhatsApp to market their products and services such as upcoming events, new players, new services, new offers/discounts to customers around the world. The platform helps businesses provide personalized recommendations to their customers by analyzing historical data and past purchases.
Companies can also send monthly newsletters and campaign publications to subscribers. With WhatsApp chatbot integration, businesses can automate repetitive marketing tasks, so sales and marketing teams can focus more on lead generation.
Give your customers the best access
With WhatsApp chatbot, customers don’t need to download a separate app or visit the official website to contact the company. Customers need to interact through WhatsApp chatbots in the same way they communicate with other app connections. And if the chatbot is unable to provide the solution to the client, it will redirect that client to the rep.
Build a strong brand identity
By giving your WhatsApp chatbot a brand personality (human personality), you can make the right impression on your customers and increase your brand loyalty. With a well-established brand, organizations can dramatically improve customer engagement and sales.
How Chatbot can Help you in Achieving the Mentioned Benefits.
If you want perfect WhatsApp for your business there are some things you must need to add to your WhatsApp. For ease, we have gathered a list of the things you must have to add to get better results.
- Frequently Asked Questions Send answers to the most common questions to your customers via chatbot messages without human intervention.
- Regulated sales Reassure your customers with a simple sales process that quickly and seamlessly with predefined chatbot chat flows.
- Engaging messages Send more chatty and engaging automatic updates to increase customer satisfaction while keeping “information” about the products/services ordered without agent intervention.
- Paperless documents Distribute relevant documents (along with photos and PDF attachments) directly to customers, allowing customers to have all the digital assets they need in a more personalized and interactive way in one application
- Support Conversation We help customers solve problems through sophisticated AI-driven conversations and seamlessly transfer data to human agents as needed.
- Multilingual support Increase engagement and retention by providing clients with native-speaking support without hiring native speakers.
Which Platform to Use for Whatsapp Bot?
So, what we’ve already discussed is enough to understand the importance of WhatsApp chatbots. When you are ready to create a WhatsApp chatbot bot. We also have a good platform to help you achieve all of the goals and benefits discussed above.
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Companies using WhatsApp in 2020
WhatsApp is a very affordable messaging app that does not require ads, offers free international messaging, and has over 1.5 billion users worldwide. If that’s not enough to make the company a part of communication, on the first day of the Covid-19 shutdown, more and more companies want to come in and explore the possibilities of communication in one of the programs. The most used message. Companies that use WhatsApping include:
Make My Trip – Notification Bot
IRCTC created the MakeMyTrip travel platform to provide users with real PNR and train status on their smartphones. You must have the latest version of WhatsApp on your phone and, of course, have an internet connection working.
When booking a ticket through Make My Trip, I checked all the invoice information sent through WhatsApp. Make My Trip (MMT) is more convenient than sending SMS to individual customers with a link to update tickets. So we send all ticket information and updates to customers via Whatsapp.
Gamescom’s WhatsApp chatbot assists visitors to the world’s largest gaming festival. To prepare for the show (explains where and how to go, buys tickets, etc.) and provides important information.
Here’s how Gamespot Gamescom is helping participants fully prepare for the activities they attend, such as explaining places, how to get there, buying tickets, and more at the world’s largest gaming fair, held annually.
BMW – Workshop customer service with WhatsApp
BMW has decided to activate the chatbot so that stakeholders can follow the news of the DTM Championship. It is for media but can be used by anyone using WhatsApp Messenger.
Through WhatsApp chatbot, people can learn more about the brand history in 2017 BMW Cars, M4 DTM, and Sports. It only works in English or German and we don’t expect to extend our service to other languages.
BMW said their call requests were rejected by nearly 60% and their presence on the WhatsApp platform helped increase the referral rate to 90%. Also, customers can easily inquire about the vehicle’s repair status and additional information via WhatsApp.
WHO – COVID-19 Information Bot
During the COVID-19 virus outbreak, the World Health Organization (WHO) launched a WhatsApp chatbot to protect people from coronavirus. According to the World Health Organization, this fine could send information directly to nearly 2 billion people.
The WHO said in a statement that health alerts provide news and information about the epidemic, including detailed symptom information and advice to protect consumers themselves and others.
The service also provides real-time status reports and figures, “helping decision-makers protect the health of the population,” the organization said.
The best Industries and Use Cases for a WhatsApp Chatbot
E-commerce or e/internet commerce is one of the fastest-growing global consumer segments. Billions of consumers use their phones and computers to shop online every day. Sending updates to them is inefficient and slow.
- Sales Funnel Support
- Installation Order
- Review and CSAT
Examples of e-commerce Companies using Whatsapp Chatbot
- Make my Trip
An important economic difference that sets real estate apart from other industries on this list is the cost of losing a leader. Every transaction a real estate company loses represents a significant portion of the potential lost revenue. The WhatsApp chatbot allows real estate companies to automatically generate and apply wiring around the clock. Real Estate Company Use Case-
- Collecting data about interested customers
- Door-to-door order and confirmation
- Payment notification
Examples of Real estate Companies using Whatsapp Chatbot
- Brook field asset manager
- Haro builders
Read More: how to sell on WhatsApp
In particular, the demand for car purchases in India is steadily increasing. The industry is constantly introducing new models to meet the needs of our growing customers. Some car dealers also offer auto insurance services and subscribe to auto insurance companies. Chatbots can collect necessary information and pass it on to subsidiaries. Then the subsidiary can contact you.
Examples of use by car companies-
- Car dealer request
- Appeal to customers who want to buy a car
- Order a test drive
Examples of e-commerce Companies using WhatsApp Chatbot
- Argentine racing series SuperTC2000
- Volkswagen Automobile Frankfurt
WhatsApp is a platform that connects billions of daily users, and now offers businesses endless opportunities to reach and interact with a vast audience. With WhatsApp for Business, businesses can now interact with customers on the platforms they love and are already using. Once an easy-to-use chatbot is developed, businesses can take advantage of the loyal audience and advanced engagement offered by WhatsApp. With the right chatbot platform, your customer service operations will be streamlined and your customers will be better served than your competitors.
Automating customer service with WhatsApp A I bots benefits your business as well as your users. Chatbots can save money and provide business with 24/7 customer service. And with this chatbot, you can target audiences all over the world and give them a personalized place to contact them…
WhatsApp chat bots are the future of online business. And soon going to become a necessity so it’s high time to get your hands on the WhatsApp chatbot.
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Aiman joined the team as a Senior Content Writing Executive and adds technical content to our blog section. She did her Bachelors in Computer science from Federal Urdu University. She holds expertise in multiple departments like content writing, Content marketing, and social networking. She also handles our website content and design help tutorials also…