Writing high-quality, SEO-optimized blogs every week sounds easy, until you try to do it consistently.
You start with a keyword list and a blank document, but hours later, you’re still tweaking subheadings, fixing flow, and wondering if it’s good enough to rank.
You’re not alone. According to HubSpot’s State of Marketing Report, 65% of marketers say producing engaging content is their top challenge. And an Ahrefs study of over a billion pages found that 96.55% of content gets zero traffic from Google because it’s not properly optimized.
That’s why automation isn’t just convenient — it’s necessary.
In this blog, we’ll build an SEO Blog Writer AI Agent using Botsify that writes long-form, search-friendly blogs automatically — following your structure, keywords, and tone.
It’s like having your own SEO-savvy content team running 24/7.
Why Build an SEO Blog Writer AI Agent
Most marketing teams already know what great SEO content looks like — keyword-focused, structured, and valuable.
The problem isn’t knowing what to do; it’s doing it consistently.
Between keyword research, formatting, meta descriptions, and linking, creating a single blog post can eat up hours.
That’s why content automation has become essential for modern marketing workflows.
A custom SEO Blog Writer Agent built in Botsify eliminates repetitive work and ensures your blogs always follow on-page SEO best practices — without needing constant manual checks.
Instead of starting from scratch every time, this agent:
- Writes 2,000-2,500-word SEO-optimized blogs using your predefined structure.
- Applies target keywords, headings, and meta tags automatically.
- Suggests internal links to related topics for better site authority.
- Produces multiple versions of each article for quick A/B testing.
- Adapts its tone to match your brand voice across every post.
And since it’s powered by Botsify integrations, your AI writer connects directly with your CMS or collaboration tools — turning your content pipeline into a seamless, automated publishing system.
Why Botsify Beats Generic Tools
Yes — you could use ChatGPT, Jasper or another writing tool to generate blogs. But the problem is: you’ll still need to fix structure, tone, keywords, meta tags, image placeholders, and often use separate tools to publish.
Here’s how Botsify differs:
| Feature | Generic AI Writer | Botsify SEO Blog Writer Agent |
| Pre-defined blog structure (Title → Description → Content) | ❌ Manual each time | ✅ Built-into the agent |
| Keyword/tags/image placeholder automation | ⚠️ Partial | ✅ Fully automated |
| Collect topic and user input before writing | ❌ Often not | ✅ Prompts user for topic |
| Generate multiple versions per topic | ❌ Uncommon | ✅ At least two versions |
| Seamless integration into workflow | ❌ Requires separate tools | ✅ One system with MCP Integrations |
So instead of assembling parts of a workflow, you choose a system where content creation and process are built together.
Getting Started with Your SEO Blog Writer Agent
Now — let’s build it, step by step.
Step 1: Define the Agent
Go to your Botsify dashboard and click Create Agent.
From the pop-up, select Agent, name it “SEO Blog Writer”, and click Create.
Your new agent appears in the dashboard, ready for setup.
Step 2: Write the Prompt
Here’s the main prompt used in the video:
“You are an SEO blog writer. Write long-form, search-optimized blogs that include a Title, a Description (2,000–2,500 words), and the Main Content. Ensure the writing is clear, engaging, well-structured, and optimized for ranking.”
This prompt defines your agent’s purpose and structure — every blog it creates will follow this same format.
Click Send Prompt to update the agent. Botsify will process your instructions and update the AI automatically.
Step 3: Add Keywords, Tags, and Writing Rules
Next, let’s make your agent more SEO-aware.
Add details like target keywords, tags, and even an image placeholder for visuals.
Here’s what you can include:
- Keywords related to the blog topic (use them naturally in the content).
- Tags for categorization and better organization.
- An image placeholder to remind you where visuals should go in the final blog.
Then, include a few notes or rules to guide how the AI should write:
- The content must be SEO-friendly and easy to read.
- Each blog should reflect current market trends or niche updates.
- The tone can be formal, informative, or conversational — based on user choice.
- The agent should generate at least two versions per topic, so you can choose the best one.
Click Send Prompt once all notes are added.
Step 4: Add Topic Input Logic
Before generating content, the SEO blog writer AI agent should ask the user to provide a topic.
Add this instruction to your prompt:
“Before writing, ask the user to share the topic and target keywords. If the topic is unclear, ask clarifying questions before generating the blog.”
This ensures that every blog is contextually accurate and based on a user-defined subject.
Click Send Prompt again to save the logic.
Your agent will now prompt users for a topic before starting to write.
Step 5: Test the Agent
Now, test your AI Blog Writer in real time.
Click Test Agent, and you’ll see a greeting message — that means your setup worked correctly.
Type
“Write about the latest tech trends.”
The AI will ask if you’d like it to use your provided topic or generate one from its own suggestions.
Once you confirm, it will write a detailed, structured, and keyword-optimized blog with the format you defined.
Why This Agent Is Useful
For most teams, the hardest part of content marketing isn’t coming up with ideas — it’s producing optimized, long-form blogs consistently.
Even experienced writers struggle with structure, keywords, and balancing readability with SEO.
That’s where this SEO Blog Writer AI Agent becomes a game-changer.
Once set up, your agent takes care of everything that normally slows down the process.
It’s not just another AI content writer, it’s your brand’s personal content engine.
You can even pair this agent with others like the LinkedIn Post Writer or Twitter Post Generator to create a full ecosystem of content automation.
Conclusion
And that’s it — you’ve successfully built your own SEO Blog Writer AI Agent inside Botsify.
It writes detailed, on-page SEO-friendly blogs automatically, understands your brand tone, and delivers ready-to-rank content at scale.
No more juggling tools, endless rewrites, or missed publishing deadlines.
With one agent, you’ve turned your blog strategy into an automated SEO workflow.
So, whether you’re managing one website or dozens, your new AI-powered content writer is ready to help you publish smarter, not harder.
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