Bots are computer programs that can mimic human conversation. They’re commonly used to automate tasks or to offer customer service, and there are instances in …

How bots interact with you online: Enhancing digital experiences Read More »

Ten years ago, Instagram was once a photo-sharing app. Now, with features like Instagram videos, it’s ideal for self-expression, building connections, creating community, and promoting …

How to promote your business using Instagram videos Read More »

On average, pop-ups have a conversion rate of 3.09%, but those that do it right can achieve as much as 10%. In addition, studies indicate …

7 effective tips to create an exit-intent pop-up that convert Read More »

Social media content is a key element of your overall content marketing strategy. It is at the forefront of building a brand image and reaching …

7+ content planning tools to boost your social content strategy Read More »

faoThe latest buzzword in the marketing industry is bots. They are the future, and if you are wondering whether your business should have them, you …

Why are chatbots gaining popularity in online marketing? Read More »

Automating as much as you can throughout your business is the path to growth and prosperity. With that in mind, below are 20 simple business …

Simple business automation solutions to cut costs and drive growth Read More »

Artificial intelligence has been transforming the way companies do marketing for years at this point and it will only continue to pick up the pace. …

AI in marketing: 14 ways you can use technology to enhance results Read More »

The chatbot market today is very lucrative and with so many chatbots emerging, it’s often difficult for organizations to select a chatbot that will fit …

5 key differences between custom chatbots and standard chatbots Read More »

If you’re running Facebook ads, tracking conversions is key to understanding how successful your campaigns are. However, since the iOS14.5 update by Apple, Facebook’s ad …

How to use UTMs to track Facebook Ads conversions through Google analytics Read More »

Pandemic brought on many changes, not just in our home life but also in our work life. With remote work being our reality, employee engagement …

How HR chatbots can improve employee engagement and productivity Read More »