{"id":899,"date":"2020-06-15T09:59:44","date_gmt":"2020-06-15T09:59:44","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=899"},"modified":"2024-12-30T12:19:47","modified_gmt":"2024-12-30T12:19:47","slug":"creating-chatbot-buttons-people-want-to-click","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/","title":{"rendered":"How to create chatbot buttons people actually want to click"},"content":{"rendered":"\r\n<p>Chatbots are all the rage right now, and as a business, it\u2019s essential you\u2019re using them to improve communication with your customers. However, designing a chatbot that works well, or to the best of its ability, is no easy feat, and it takes time to create scenarios and find what works for you.<\/p>\r\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7043 size-large\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Gala-article-image-1024x538.jpg\" alt=\"Chatbot thinking\" width=\"1024\" height=\"538\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Gala-article-image-1024x538.jpg 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Gala-article-image-300x158.jpg 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Gala-article-image-768x403.jpg 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Gala-article-image.jpg 1200w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/p>\r\n\r\n\r\n\r\n<p>Think about the last chatbot you used.<\/p>\r\n\r\n\r\n\r\n<p>Think about the buttons it had and the options it gave you. Did it give you the experience and information you were looking for, or did you feel left unsatisfied and want to take your business elsewhere?\u00a0<\/p>\r\n\r\n\r\n\r\n<p>If this is how your chatbot is making your customers feel, you could be missing out on a ton of potential customers and transactions, or you may be increasing the risk of miscommunication. With all this in mind, today we\u2019re going to explore everything you need to know when it comes to making the best chatbot buttons possible.<\/p>\r\n\r\n\r\n\r\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Define_Your_Copy_Length\" title=\"Define Your Copy Length\">Define Your Copy Length<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Always_Highlight_the_Context\" title=\"Always Highlight the Context\">Always Highlight the Context<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Choosing_Your_Chatbots_Personality_and_Language\" title=\"Choosing Your Chatbot\u2019s Personality and Language\">Choosing Your Chatbot\u2019s Personality and Language<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Telling_People_What_Happens_Next\" title=\"Telling People What Happens Next\">Telling People What Happens Next<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Providing_a_Number_of_Options\" title=\"Providing a Number of Options\">Providing a Number of Options<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Creating_your_Menu_Button\" title=\"Creating your Menu Button\">Creating your Menu Button<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#Making_Your_Button_Fit_Your_Website\" title=\"Making Your Button Fit Your Website\">Making Your Button Fit Your Website<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Define_Your_Copy_Length\"><\/span><strong>Define Your Copy Length<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>While we talk about \u2018copy length\u2019 and \u2018word count\u2019 when referring to blog posts and articles, the same rule applies when writing chatbot content. Think about it; you\u2019ve gone onto a website, something you\u2019re interested in, and you have a question.\u00a0<\/p>\r\n\r\n\r\n\r\n<p>You click the chatbot and start clicking through the options and writing your question when suddenly you\u2019re hit with a 400+ word paragraph describing a potential answer. What do you do? Well, if you\u2019re like most other people, you\u2019re probably going to skim read the content and leave not having taken any of it.<\/p>\r\n\r\n\r\n\r\n<p>On the internet, nobody likes to read walls of text, so don\u2019t give people that experience. The shorter your copy content, the better, or more accurately, the more concise and precise your content is, the better. You wouldn\u2019t want to hear someone else go on and on about something, and your chatbot is exactly the same.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Always_Highlight_the_Context\"><\/span><strong>Always Highlight the Context<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>When you\u2019re creating your chatbot buttons, it\u2019s highly recommended that you always avoid using \u2018yes\u2019 or \u2018no\u2019 options. This is because people, as we said above, tend to skim-read everything on the internet, and their eyes will drop to the yes or no options, and they\u2019re taking a guess. Yes, this really happens.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image is-style-default\">\r\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-7044 size-full\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot.jpg\" alt=\"understanding context\" width=\"1024\" height=\"768\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot.jpg 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-300x225.jpg 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-768x576.jpg 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p class=\"has-text-align-center\"><strong>Source: DZone<\/strong><\/p>\r\n\r\n\r\n\r\n<p>If you\u2019re working on a salon booking website, for example, you might say do you want to make a booking. Yes or no works fine, but adding context, you could write button answers like \u2018I have a question\u2019 or \u2018I want to make a booking\u2019. This gives customers a much more direct and contextual experience.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Choosing_Your_Chatbots_Personality_and_Language\"><\/span><strong>Choosing Your Chatbot\u2019s Personality and Language<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Yes, providing your customers with information is what people are there for, but you can easily take things one step further and make the experience far more fulfilling by creating a chatbot with personality and language.<\/p>\r\n\r\n\r\n\r\n<p>Are you a professional, B2B business that\u2019s smart and formal, or are you a casual, laid back business that likes to create a light and airy experience? Whichever you are, this branding and personality can be reflected in your chatbot.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image is-style-default\">\r\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-7045\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-branding-1024x498.png\" alt=\"chatbot branding\" width=\"1024\" height=\"498\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-branding-1024x498.png 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-branding-300x146.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-branding-768x374.png 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-branding.png 1352w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>Take your time trying to find the right words and language to suit your chatbot that matches the experience your business already offers your customers. This way, it will be like they\u2019re actually talking to someone in your business, and they\u2019ll be far more connected to you and, therefore, far more likely to do business with you.<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Telling_People_What_Happens_Next\"><\/span><strong>Telling People What Happens Next<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>\u201cEven though text content is great for chatbot use, obviously, you don\u2019t need to stop there. Remember when you used to call customer service phone lines, maybe your bank or car insurance provider, and you\u2019re trying to listen to every option to figure out which is the best option for you?\u201d explains Mark Harrison, a chatbot expert at <a href=\"https:\/\/simplegrad.com\/academized-review\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\" (opens in a new tab)\">Academized<\/a> and <a href=\"https:\/\/uktopwriters.com\/review-ukwritings\/\">UKWritings<\/a>.<\/p>\r\n\r\n\r\n\r\n<p>It\u2019s the same with chatbots; people are still wondering about making sure that they\u2019re pressing the right option for what they\u2019re looking for. Make it easy for them. For example, if you\u2019re offering the chance for someone to get in touch with you, and you simply offer a \u2018call\u2019 option, does this mean you\u2019re going to start a phone call, video call, Skype call, just hand over the phone number?<\/p>\r\n\r\n\r\n\r\n<p>A simple way to overcome this issue is to add emojis or other images, or just make your content clearer!<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Providing_a_Number_of_Options\"><\/span><strong>Providing a Number of Options<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>\u201cHaving too many options on your chatbot can actually be extremely counterproductive to guiding your customers because lots of choices can be overwhelming. Sure, you can offer a range of options, but trying to stick between 3 and 5 options will make people far more likely to proceed with using your feature,\u201d shares Emma Austin, a tech writer at <a href=\"https:\/\/bigassignments.com\/assignment-writing-services\/literature-assignment-help-australia\">BigAssignments<\/a> and\u00a0<a href=\"https:\/\/eliteassignmenthelp.com\/college-assignments\" target=\"_blank\" rel=\"noopener noreferrer\" data-saferedirecturl=\"https:\/\/www.google.com\/url?q=https:\/\/eliteassignmenthelp.com\/college-assignments&amp;source=gmail&amp;ust=1638509772929000&amp;usg=AOvVaw0vqLs4uWVTvbrAGNvLqKSp\">EliteAss<wbr \/>ignmentHelp<\/a>.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image is-style-default\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-7046\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Untitled-design-2.png\" alt=\"Botsify Features\" width=\"1024\" height=\"498\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Untitled-design-2.png 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Untitled-design-2-300x146.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Untitled-design-2-768x374.png 768w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\r\n<figure class=\"aligncenter is-resized\"><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p class=\"has-text-align-center\">\u00a0<\/p>\r\n\r\n\r\n\r\n<p>It looks prominent!!<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Creating_your_Menu_Button\"><\/span><strong>Creating your Menu Button<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>People make mistakes by mis-clicking or choosing the wrong option and don\u2019t want to have to start from the beginning. Adding a menu button to show all options, or a \u2018Skip\u2019 button that allows people to fast forward to where they want to go can dramatically improve the experience you\u2019re offering.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image is-style-default\">\r\n<figure class=\"aligncenter is-resized\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-7047\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Interative-Menu-1024x494.png\" alt=\"Interactive Menu\" width=\"1024\" height=\"494\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Interative-Menu-1024x494.png 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Interative-Menu-300x145.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Interative-Menu-768x371.png 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/Interative-Menu.png 1365w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<p>Look how Pizza ordering bot looks like.!!<\/p>\r\n\r\n\r\n\r\n<p>Remember, using a chatbot is trying to improve your business to customer experience, so make it as easy and as beneficial as possible by using these features. This is how you make people love using your chatbot!<\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Making_Your_Button_Fit_Your_Website\"><\/span><strong>Making Your Button Fit Your Website<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\r\n\r\n\r\n\r\n<p>Finally, the last thing you want to check is actually making sure your chatbot buttons are on-brand with your website and your custom website image. Let\u2019s imagine you\u2019re using the <a href=\"https:\/\/botsify.com\/facebook-chatbot\">Facebook Messenger chatbot<\/a>. This is easy because around 90% of Messenger users will access the app on their phone, so you know the chances are you can optimise your button for mobile users.<\/p>\r\n\r\n\r\n\r\n<p>This is referring to usability features and where you place the chatbot button on your website, by the way, and you can use\u00a0<a href=\"https:\/\/maze.design\/guides\/usability-testing\/tools\/\">usability tools<\/a> to improve this.<\/p>\r\n\r\n\r\n\r\n<p>However, if you\u2019re using another service that people will be accessing on both websites, desktop, tablets, and mobile devices, you need to make sure your button is accurately placed and accessible to all users. You don\u2019t want to look silly or overhang the page. Test using <a href=\"https:\/\/www.uxtweak.com\/usability-testing\/tools-and-software\/\">usability testing tools<\/a> to make sure your buttons and chatbot match the kind of chatbot experience you\u2019re trying to create.<\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>Chatbots are all the rage right now, and as a business, it\u2019s essential you\u2019re using them to improve communication with your customers. However, designing a &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\"> <span class=\"screen-reader-text\">How to create chatbot buttons people actually want to click<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":42,"featured_media":903,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to create chatbot buttons people actually want to click<\/title>\n<meta name=\"description\" content=\"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to create chatbot buttons people actually want to click\" \/>\n<meta property=\"og:description\" content=\"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies\" \/>\n<meta property=\"og:url\" content=\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\" \/>\n<meta property=\"og:site_name\" content=\"Botsify\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/botsifyapp\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-15T09:59:44+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-30T12:19:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"743\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Beatrix Potter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beatrix Potter\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\"},\"author\":{\"name\":\"Beatrix Potter\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/46bea8d96ffe4b0420d4c6be404db95f\"},\"headline\":\"How to create chatbot buttons people actually want to click\",\"datePublished\":\"2020-06-15T09:59:44+00:00\",\"dateModified\":\"2024-12-30T12:19:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\"},\"wordCount\":1090,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg\",\"articleSection\":[\"Guest Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\",\"url\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\",\"name\":\"How to create chatbot buttons people actually want to click\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg\",\"datePublished\":\"2020-06-15T09:59:44+00:00\",\"dateModified\":\"2024-12-30T12:19:47+00:00\",\"description\":\"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies\",\"breadcrumb\":{\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg\",\"width\":1280,\"height\":743},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"blog\",\"item\":\"https:\/\/botsify.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"How to create chatbot buttons people actually want to click\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/botsify.com\/blog\/#website\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"name\":\"Botsify\",\"description\":\"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.\",\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/botsify.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/botsify.com\/blog\/#organization\",\"name\":\"Botsify\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"width\":563,\"height\":188,\"caption\":\"Botsify\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/botsifyapp\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/46bea8d96ffe4b0420d4c6be404db95f\",\"name\":\"Beatrix Potter\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/8894014979b592838a59573b1d51ddea\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/8deaed169d042e506000658833416a2e?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/8deaed169d042e506000658833416a2e?s=96&d=mm&r=g\",\"caption\":\"Beatrix Potter\"},\"description\":\"Beatrix Potter is a writer at Essay Help and Best assignment writing services reviews. Beatrix writes about chatbot Marketing and communications tips; she also is an online blogger at Top assignment writing services in South Australia website.\",\"url\":\"https:\/\/botsify.com\/blog\/author\/beatrix\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"How to create chatbot buttons people actually want to click","description":"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/","og_locale":"en_US","og_type":"article","og_title":"How to create chatbot buttons people actually want to click","og_description":"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies","og_url":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/","og_site_name":"Botsify","article_publisher":"https:\/\/www.facebook.com\/botsifyapp","article_published_time":"2020-06-15T09:59:44+00:00","article_modified_time":"2024-12-30T12:19:47+00:00","og_image":[{"width":1280,"height":743,"url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg","type":"image\/jpeg"}],"author":"Beatrix Potter","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Beatrix Potter","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#article","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/"},"author":{"name":"Beatrix Potter","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/46bea8d96ffe4b0420d4c6be404db95f"},"headline":"How to create chatbot buttons people actually want to click","datePublished":"2020-06-15T09:59:44+00:00","dateModified":"2024-12-30T12:19:47+00:00","mainEntityOfPage":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/"},"wordCount":1090,"commentCount":0,"publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"image":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg","articleSection":["Guest Blog"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/","url":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/","name":"How to create chatbot buttons people actually want to click","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage"},"image":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg","datePublished":"2020-06-15T09:59:44+00:00","dateModified":"2024-12-30T12:19:47+00:00","description":"Learn how to create chatbot buttons people want to click. Boost and improve user experience with effective button design strategies","breadcrumb":{"@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#primaryimage","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/06\/chatbot-3936760_1280.jpg","width":1280,"height":743},{"@type":"BreadcrumbList","@id":"https:\/\/botsify.com\/blog\/creating-chatbot-buttons-people-want-to-click\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"blog","item":"https:\/\/botsify.com\/blog\/"},{"@type":"ListItem","position":2,"name":"How to create chatbot buttons people actually want to click"}]},{"@type":"WebSite","@id":"https:\/\/botsify.com\/blog\/#website","url":"https:\/\/botsify.com\/blog\/","name":"Botsify","description":"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.","publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/botsify.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/botsify.com\/blog\/#organization","name":"Botsify","url":"https:\/\/botsify.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","width":563,"height":188,"caption":"Botsify"},"image":{"@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/botsifyapp"]},{"@type":"Person","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/46bea8d96ffe4b0420d4c6be404db95f","name":"Beatrix Potter","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/8894014979b592838a59573b1d51ddea","url":"https:\/\/secure.gravatar.com\/avatar\/8deaed169d042e506000658833416a2e?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/8deaed169d042e506000658833416a2e?s=96&d=mm&r=g","caption":"Beatrix Potter"},"description":"Beatrix Potter is a writer at Essay Help and Best assignment writing services reviews. Beatrix writes about chatbot Marketing and communications tips; she also is an online blogger at Top assignment writing services in South Australia website.","url":"https:\/\/botsify.com\/blog\/author\/beatrix\/"}]}},"authors":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/899"}],"collection":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/users\/42"}],"replies":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/comments?post=899"}],"version-history":[{"count":2,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/899\/revisions"}],"predecessor-version":[{"id":9845,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/899\/revisions\/9845"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media\/903"}],"wp:attachment":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media?parent=899"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/categories?post=899"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/tags?post=899"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}