{"id":4979,"date":"2022-08-26T06:07:45","date_gmt":"2022-08-26T06:07:45","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=4979"},"modified":"2023-05-03T12:05:27","modified_gmt":"2023-05-03T12:05:27","slug":"chatbot-on-your-blogs","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/","title":{"rendered":"How to Use Chatbots on Your Blogs"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Artificial intelligence (AI) chatbots have been in in-vogue in the past few years due to the time and money they save by keeping customers happy and satisfied with support services. They allow online businesses to put their customer support on autopilot without sacrificing personalization.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For these reasons, you can also use chatbots on your blogs even if you\u2019re not selling anything or have no customers or clients to reach out to. As long as your blog generates traffic, there\u2019s always a place for chatbots to become part of your strategy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this post, we\u2019ll talk about how you can leverage chatbots to grow your blog engagement and achieve your goals faster and better with or without a marketing budget.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_55 counter-hierarchy ez-toc-counter ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor: pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-6635791f85e02\" ><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-6635791f85e02\"  type=\"checkbox\" id=\"item-6635791f85e02\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/#Point_Visitors_to_What_They_Want\" title=\"Point Visitors to What They Want\">Point Visitors to What They Want<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/#Generate_Leads_and_Revenue\" title=\"Generate Leads and Revenue\">Generate Leads and Revenue<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/#Convert_Visitors_into_Customers\" title=\"Convert Visitors into Customers\">Convert Visitors into Customers<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/#Set_Up_Customer_Support_for_Your_Premium_Blogging_Products\" title=\"Set Up Customer Support for Your Premium Blogging Products\">Set Up Customer Support for Your Premium Blogging Products<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/#Conclusion\" title=\"Conclusion\">Conclusion<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Point_Visitors_to_What_They_Want\"><\/span><span style=\"font-weight: 400;\">Point Visitors to What They Want<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Sometimes, visitors don\u2019t know what they\u2019re looking for on your site. Or after reading one article, they\u2019ll just bolt out of your blog and visit another one, not knowing that you have articles on topics they\u2019re looking for.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are many reasons why people might feel lost or leave your blog. However, let\u2019s focus on how you can get them to stay a little longer.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using your chatbot of choice, you can create a conversation flow that lets readers choose topics on your blog that are related to the one they just visited and read. After they click on available topics, the chatbot will redirect them to a page containing articles about their chosen subject.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This allows visitors to check out your content and keeps them from leaving your blog, especially if they find the information they\u2019re looking for. This is helpful for your optimized content that isn\u2019t ranking yet but provides valuable information that your audience might be interested in reading.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Therefore, by pointing website visitors to avenues where they can find what they\u2019re looking for on your blog, you can increase the engagement rate with your audience, leading to higher satisfaction, ad revenue, or affiliate commissions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And all of this is possible because <\/span><a href=\"https:\/\/setupad.com\/blog\/artificial-intelligence-in-digital-marketing\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">artificial intelligence is changing digital marketing<\/span><\/a><span style=\"font-weight: 400;\"> for the better, and doing it rapidly.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Generate_Leads_and_Revenue\"><\/span><span style=\"font-weight: 400;\">Generate Leads and Revenue<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Lead generation is an integral part of a complete blogging strategy. Instead of relying on organic traffic and social media alone to acquire visitors, you can use chatbots to build your email list. They allow you to foster more personal relationships with your readers by sending them <a href=\"https:\/\/www.soapboxengage.com\/fundraising-blog-subscription\" rel=\"nofollow\">free fundraising newsletter<\/a> or other kinds and communicating with them individually via email, all of which are integral aspects of the customer journey.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In fact, chatbots are beginning to provide the backup that small businesses and solopreneurs have always wanted but haven\u2019t been able to afford because until now, it always meant hiring more people. With chatbots taking care of most routine communication, all kinds of <\/span><a href=\"https:\/\/www.mohitecommerce.com\/business-ideas-startups\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">business ideas for startups<\/span><\/a><span style=\"font-weight: 400;\"> can do better right from the beginning.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Before using chatbots, you might use pop-up forms that dynamically appear on the screen and grab the attention of readers. Even a page with a static form could do the job. However, the goal now is to compel visitors to take action, such as signing up on your list.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While both form types are great and can produce results, they have been used to death by most websites. Chatbots give your blog a more unique and distinct feel when it comes to building leads.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The main reason is due to the chatbot technology offered to users. Instead of impersonally asking people for their email addresses, chatbots can carry on a conversation with your readers and make them feel comfortable enough that they\u2019ll ultimately sign up for your email list.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It works because, <\/span><a href=\"https:\/\/thrivemyway.com\/chatbot-statistics\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">according to chatbot statistics<\/span><\/a><span style=\"font-weight: 400;\">, chatbots can be programmed to answer 80% of routine questions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Not to mention, you can create an AI chatbot with great design to make them even more eye-catching than pop-up forms.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can then connect your <\/span><a href=\"https:\/\/botsify.com\/blog\/chatbot-companies\/\"><span style=\"font-weight: 400;\">chatbot of choice<\/span><\/a><span style=\"font-weight: 400;\"> to your email or marketing automation platform where you can send potential customers your drip campaigns to help bring leads down your sales funnel. This will help you generate <a href=\"https:\/\/blog.shift4shop.com\/beginner-passive-income-ideas\">passive income.<\/a><\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Convert_Visitors_into_Customers\"><\/span><span style=\"font-weight: 400;\">Convert Visitors into Customers<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Using chatbots as a way to convert visitors into customers is conceptually similar to using them as a lead generation tool. In this case, however, the chatbot is there to push your products or services toward visitors in the hope of turning them into buying customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The key to converting with chatbots is their placement. Ideally, you want chatbots geared toward converting visitors into sales on your money pages or pages where you\u2019re selling a product or service. The page itself should contain all the information visitors need to know about the item you\u2019re selling, but those visitors may still have questions about certain offers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By creating content pieces like landing pages with chatbots that share a single goal, you can optimize your conversion rates.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is where the chatbot is very useful. You can set it up to anticipate common questions visitors may have about your page. Create and program answers in advance so the chatbox can address them immediately and provide a convenient digital customer experience for your audience.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">At the same time, you can use the chatbot as a contact form of sorts if users find your built-in answer unsatisfactory. They can directly fill out a form on your bot that you\u2019ll receive once they submit it.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Designed correctly, chatbots act as <a href=\"https:\/\/youngandtheinvested.com\/passive-income-apps\/\">passive income<\/a> generator.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Set_Up_Customer_Support_for_Your_Premium_Blogging_Products\"><\/span><span style=\"font-weight: 400;\">Set Up Customer Support for Your Premium Blogging Products<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Similar to lead generation, \u201ccustomer support\u201d in blogging is often limited to a simple contact form on a page. To be fair, since most blogging inquiries are about guest posting and link building, there might be no need to reinvent the wheel, especially if a contact form suffices.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, for more sophisticated blogs that sell info products, online courses, and even membership subscriptions, you\u2019d need more than a form to keep customers and members at bay. If the messages keep coming to your inbox, it\u2019s harder to stay on top of each one. The matters get worse if you\u2019re receiving the same questions over and over again.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is one of the reasons behind the advancement of <\/span><a href=\"https:\/\/botsify.com\/blog\/customer-support-automation\/\"><span style=\"font-weight: 400;\">customer service automation<\/span><\/a><span style=\"font-weight: 400;\">. Advanced technologies, such as artificial intelligence and machine learning, are changing the face of automated response. Even lower-tech applications like triggering programmed responses to certain questions have come a long way.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is why even conservative institutions like banks have embraced chatbox technology. In fact, banks offer an excellent example of how to apply conversational AI software in a variety of areas. <\/span><a href=\"https:\/\/quickblox.com\/blog\/live-chat-chatbots-in-banking\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Banking industry chatbots<\/span><\/a><span style=\"font-weight: 400;\"> perform many of the services that call centers once performed, but customers don\u2019t have to wait on hold for assistance.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Similarly, chatbots can make your life much simpler and manage queries about your products and services much better than they did even a few short years ago. Setting up one that serves as your customer support \u201cagent\u201d with prepared answers to customers\u2019 problems or pain points allows you to provide users with what they\u2019re looking for without interrupting what you\u2019re doing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your choice of chatbot system will have a lot to do with how successful it can be in satisfying your customers. So, take time to establish the <\/span><a href=\"https:\/\/botsify.com\/blog\/6-factors-to-consider-when-choosing-a-bot-platform\/\"><span style=\"font-weight: 400;\">factors to consider for your chatbot<\/span><\/a><span style=\"font-weight: 400;\"> before making your selection.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Even with the best chatbot, there will be times when none of the prepared answers do the job. In those cases, the chatbot can escalate the issue to you so that you can address the question personally. You can also consider adding a <a href=\"https:\/\/www.ringblaze.com\/blog\/how-to-add-a-call-us-now-button-to-your-website\/\" rel=\"nofollow\">call now button<\/a> for your customers to directly connect with your customer support team. This way, you improve customer experience and satisfaction, whether you\u2019re in the jewelry-making business, blogging about health issues, or advising career professionals about workplace strategies.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Conclusion\"><\/span><span style=\"font-weight: 400;\">Conclusion<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As you can see, the innovative use of chatbots brings more depth to your blog. It gives you a more dynamic way to interact and engage with your audience without having to personally attend to their concerns in real time. Ultimately, the different types of bots you can deploy on your blog allow you to improve your productivity as you focus on more pressing tasks. Let bots do some of the heavy liftings!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another great thing about the use of chatbots is their scalability. You can measure which among the bots you used on your blog pages received the best and highest responses compared to others. You can then use the information posted here to experiment and create better chatbots to expand your presence with your audience.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Artificial intelligence (AI) chatbots have been in in-vogue in the past few years due to the time and money they save by keeping customers happy &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/\"> <span class=\"screen-reader-text\">How to Use Chatbots on Your Blogs<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":170,"featured_media":5002,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"ppma_author":[365],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Use Chatbots on Your Blogs - Botsify<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/botsify.com\/blog\/chatbot-on-your-blogs\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How to Use Chatbots on Your Blogs - 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