{"id":3790,"date":"2021-12-20T06:42:32","date_gmt":"2021-12-20T06:42:32","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=3790"},"modified":"2024-12-26T13:03:52","modified_gmt":"2024-12-26T13:03:52","slug":"hotjar-alternatives","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/hotjar-alternatives\/","title":{"rendered":"Top 3 Hotjar alternatives you should try for your website"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Switching to new tools is never easy, especially if you have an already established workflow. If you are used to certain tools, you probably implement workarounds to mask their flaws without even paying attention. While that works, it is not ideal, which is why it makes sense to shake things up from time to time and see if there&#8217;s something new on the market that can do a better job.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This article will give you <\/span><b>3 Hotjar alternatives<\/b><span style=\"font-weight: 400;\"> to push your user behavior analytics game to another level for your <\/span><a href=\"https:\/\/www.pixpa.com\/blog\/marketing-portfolio\"><span style=\"font-weight: 400;\">marketing portfolio<\/span><\/a><span style=\"font-weight: 400;\">. We will first tell you what makes Hotjar a good choice but also give you a few of its most significant flaws and reasons why people like you look for other options in the first place.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We will then provide you with some Hotjar alternatives to choose from, all of which do a better job than Hotjar in certain areas you might find necessary.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Hotjar_In_A_Nutshell\" title=\"Hotjar In A Nutshell\">Hotjar In A Nutshell<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#What_is_Hotjar\" title=\"What is Hotjar?\">What is Hotjar?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Hotjar_Pros\" title=\"Hotjar Pros:\">Hotjar Pros:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Hotjar_Cons\" title=\"Hotjar Cons\">Hotjar Cons<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#FullStory_%E2%80%93_Analytics-driven_Powerhorse\" title=\"FullStory &#8211; Analytics-driven Powerhorse\">FullStory &#8211; Analytics-driven Powerhorse<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#FullStory_Pros\" title=\"FullStory Pros:\">FullStory Pros:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#FullStory_Cons\" title=\"FullStory Cons\">FullStory Cons<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Plerdy_%E2%80%93_Multi-purpose_Marketing_Tool\" title=\"Plerdy &#8211; Multi-purpose Marketing Tool\">Plerdy &#8211; Multi-purpose Marketing Tool<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Plerdy_Pros\" title=\"Plerdy Pros:\">Plerdy Pros:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Plerdy_cons\" title=\"Plerdy cons\">Plerdy cons<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Mouseflow_%E2%80%93_Behavior_Analysis_Veteran\" title=\"Mouseflow &#8211; Behavior Analysis Veteran\">Mouseflow &#8211; Behavior Analysis Veteran<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Mouseflow_pros\" title=\"Mouseflow pros\">Mouseflow pros<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Mouseflow_cons\" title=\"Mouseflow cons\u00a0\">Mouseflow cons\u00a0<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#Bottom_line\" title=\"Bottom line\">Bottom line<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Hotjar_In_A_Nutshell\"><\/span><b>Hotjar In A Nutshell<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3791\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-8.jpg\" alt=\"\" width=\"512\" height=\"256\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-8.jpg 512w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-8-300x150.jpg 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"What_is_Hotjar\"><\/span><b>What is Hotjar?<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><a href=\"https:\/\/www.hotjar.com\/\"><span style=\"font-weight: 400;\">Hotjar<\/span><\/a><span style=\"font-weight: 400;\"> is an intuitive heat mapping tool that gives you excellent user behavior visualizations you can use to improve how your site looks and works, resulting in <\/span><a href=\"https:\/\/www.mediatraining.ltd.uk\/blogs\/top-ui-and-ux-design-skills-for-2022-and-beyond\"><span style=\"font-weight: 400;\">better UX<\/span><\/a><span style=\"font-weight: 400;\">, which will translate to <\/span><a href=\"https:\/\/botsify.com\/blog\/6-reason-landing-pages-arent-converting\/\"><span style=\"font-weight: 400;\">improved conversions<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are a few distinct Hotjar features:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Heatmaps:<\/b><span style=\"font-weight: 400;\"> Hotjar gives you an excellent visual representation of user behavior on each of the pages on your site. Heatmaps color code the whole page, and you can easily see where users spend the most time, but also which areas are &#8220;cold&#8221; and need improvement.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Recordings:<\/b><span style=\"font-weight: 400;\"> Hotjar records user behavior on your site. You can press play and see precisely how a visitor interacted with pages\u2014how they moved their mouse, where they stopped, clicked, and more. You will also see if something wasn&#8217;t going according to plan, helping you fix bugs.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>User feedback<\/b><span style=\"font-weight: 400;\">: Hotjar prompts users to leave feedback on your site in just a click, which will give you super valuable user-experience information directly from people who visit your site.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Surveys:<\/b><span style=\"font-weight: 400;\"> if you <\/span><a href=\"https:\/\/www.peoplehum.com\/blog\/360-degree-performance-reviews-questions\"><span style=\"font-weight: 400;\">want in-depth feedback<\/span><\/a><span style=\"font-weight: 400;\">, Hotjar gives you an option to create surveys for your visitors. This will help you with <\/span><a href=\"https:\/\/tuskr.app\/\"><span style=\"font-weight: 400;\">testing<\/span><\/a><span style=\"font-weight: 400;\"> and insights into things you can immediately improve on your pages.<\/span><\/li>\n<\/ul>\n<h3><span class=\"ez-toc-section\" id=\"Hotjar_Pros\"><\/span><b>Hotjar Pros:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Delivers on its promises<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Hotjar works well, and delivers on its promises. Heatmaps, recordings, surveys, feedback, all the features are well-polished and will give you valuable insights into the visitor&#8217;s minds, helping you improve your site significantly. If you only need its core features, you will like what you get from this tool.<\/span><\/p>\n<p><b>Easy to use<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Hotjar has been around for a while now, and it has a loyal base of satisfied users. It&#8217;s intuitive and has many integrations with other tools you are already using, so you will have an easy time implementing it in your workflow.\u00a0<\/span><\/p>\n<p><b>Offers a free plan for small sites<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Hotjar has a decent plan for smaller websites that are just starting out. It&#8217;s pretty limiting if you only focus on 1000 pageviews, but it&#8217;s a good start. Getting some <a href=\"https:\/\/www.chameleon.io\/blog\/digital-adoption-platforms\">user feedback<\/a>, in the beginning,\u00a0will give you some idea of what might be missing on your site.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Hotjar_Cons\"><\/span><b>Hotjar Cons<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>No mobile app analysis<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Hotjar is only compatible with websites and web-based applications, but not mobile apps. This is <\/span><b>a big deal breaker<\/b><span style=\"font-weight: 400;\"> if you plan to <\/span><a href=\"https:\/\/breadnbeyond.com\/launch\/\"><span style=\"font-weight: 400;\">launch<\/span><\/a><span style=\"font-weight: 400;\"> an Android or iOS app project, as knowing how users behave in your apps is vital for your business.<\/span><\/p>\n<p><b>Limited analytics<\/b><\/p>\n<p><span style=\"font-weight: 400;\">While Hotjar does give you an excellent visual representation of user behavior, that&#8217;s pretty much it. You will not get any in-depth stats, no predictive analysis, or customer segmentation. Plus, Hotjar no longer has forms and funnels, which means you will need to get other tools if you want a complete sales funnels solution.<\/span><\/p>\n<p><b>Pricing, considering that you need other tools as well<\/b><\/p>\n<p><span style=\"font-weight: 400;\">While the free plan is decent, you will need to get one of Hotjar&#8217;s premium plans if you have a bigger site. But, most bigger sites will find even the Plus plan lacking, which will mean you will need the more expensive, Business\/Scale plans.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This becomes an even bigger problem when you think that Hotjar only offers UX visualizations. You&#8217;ll need to get other tools for some closely intertwined features that should accompany what Hotjar offers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that we covered what makes Hotjar one of the most popular user behavior analysis tools, but also some of its flaws, let\u2019s move on to <\/span><b>our favorite Hotjar alternatives<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"FullStory_%E2%80%93_Analytics-driven_Powerhorse\"><\/span><a href=\"https:\/\/www.fullstory.com\/\"><b>FullStory<\/b><\/a><b> &#8211; Analytics-driven Powerhorse<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3792\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-12.png\" alt=\"hotjar\" width=\"512\" height=\"256\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-12.png 512w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-12-300x150.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">(<\/span><a href=\"https:\/\/www.fullstory.com\/mobile-apps\/\"><span style=\"font-weight: 400;\">Image Source: Screenshot from FullStory<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FullStory does many things well but has two significant advantages over Hotjar\u2014it <\/span><b>analyzes mobile app user behavior<\/b><span style=\"font-weight: 400;\"> and gives you <\/span><b>more detailed UX information<\/b><span style=\"font-weight: 400;\">, although it\u2019s more inclined to power users.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"FullStory_Pros\"><\/span><b>FullStory Pros:<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>In-depth UX analytics<\/b><\/p>\n<p><b>FullStory delivers where Hotjar lacks the most<\/b><span style=\"font-weight: 400;\"> &#8211; <\/span><b>analytics<\/b><span style=\"font-weight: 400;\">. Their Digital Experience Intelligence platform gives you everything you need to understand user behavior, both from a qualitative and quantitative standpoint.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With FullStory, you really get the full story and detailed insights about the whole journey a visitor has on your site. But, this is not just raw, hard-to-understand data. You will get the <\/span><a href=\"https:\/\/niftypm.com\/blog\/performance-analysis\/\"><span style=\"font-weight: 400;\">performance analysis<\/span><\/a><span style=\"font-weight: 400;\">, but not without the context, which will allow you to quickly analyze user behavior and improve where your customer journey is lacking.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">FullStory DEI is easy to search through, and the data it collects is useful for your whole team \u2013 product managers, CX, marketers. All your team members can analyze data even if they don&#8217;t have technical knowledge, as the information is easy to digest.<\/span><\/p>\n<p><b>User session replays<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Session replays allow you to see exactly how visitors behave on your site. This will give you better insights if your <\/span><a href=\"https:\/\/www.twine.net\/find\/web-designers\"><span style=\"font-weight: 400;\">web design<\/span><\/a><span style=\"font-weight: 400;\"> is doing what you intended when building the site. It will also uncover bugs you don&#8217;t know about and help you improve conversations by moving important CTAs and buttons to the areas where users spend most of their time.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can also fast-forward sessions, only focusing on the most important sections. FullStory will automatically skip inactivity, cutting the unnecessary time, allowing you to go through more sessions. Plus, all user session replays are fully GDPR and CCPA-ready, which means you won&#8217;t break any privacy laws. That&#8217;s because these are re-creations and not recordings, meaning you don&#8217;t actually see the user&#8217;s screen.<\/span><\/p>\n<p><b>An abundance of integrations<\/b><\/p>\n<p><span style=\"font-weight: 400;\">FullStory works with <\/span><span style=\"font-weight: 400;\">dozens of popular tools<\/span><span style=\"font-weight: 400;\">, which means the integration into your workflow will be seamless. Also, because you get to build your custom stack (instead of using suites and packs), you will only install the extensions you absolutely need, improving performance and lowering expenses. This also allows you to expand the features list, catering it to your needs.<\/span><\/p>\n<p><b>Mobile app insights<\/b><\/p>\n<p><b>FullStory works not only with your website but mobile apps too<\/b><span style=\"font-weight: 400;\">. That automatically makes it stand out from the competition, as mobile app analytics support is not that common. Whether you have an iOS or Android phone, you can use FullStory to understand user behavior, zero in on freezes and crashes, and improve the app performance.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You will have access to instant replays (not recordings), which will uncover how users spend their time within their app. You will also be able to recreate crashes and errors, tackling issues directly. And, with tagless analytics, you&#8217;ll understand the user behavior from a technical perspective without coding.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Because <\/span><a href=\"https:\/\/www.statista.com\/statistics\/277125\/share-of-website-traffic-coming-from-mobile-devices\/\"><span style=\"font-weight: 400;\">more people browse the web from their phones than computers<\/span><\/a><span style=\"font-weight: 400;\">, optimizing mobile UX is becoming increasingly important. FullStory lets you optimize the entire user journey both on mobile phones and computers, which makes it an exceptional ally in improving conversions.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, when it comes to <\/span><a href=\"https:\/\/www.fullsession.io\/blog\/hotjar-vs-fullstory\/\"><span style=\"font-weight: 400;\">Hotjar vs. FullStory<\/span><\/a><span style=\"font-weight: 400;\"> in terms of mobile app analytics &#8211; <\/span><b>FullStory is the clear winner<\/b><span style=\"font-weight: 400;\">. In fact, it does a much better job than all other Hotjar alternatives from the list as well.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"FullStory_Cons\"><\/span><span style=\"font-weight: 400;\">FullStory Cons<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Less intuitive than Hotjar<\/b><\/p>\n<p><span style=\"font-weight: 400;\">FullStory does provide in-depth statistics that will let power users control their funnels much better than Hotjar. But, basic users that don&#8217;t like to go through the details and only want visual representations will enjoy Hotjar more. FullStory also has visualizations, but they are not as appealing and self-explanatory as Hotjar&#8217;s.<\/span><\/p>\n<p><b>Prices not listed<\/b><\/p>\n<p><span style=\"font-weight: 400;\">FullStory offers a free plan that is a great place to start for anyone who has up to 1000 sessions per month. However, their premium plans don&#8217;t state prices and require you to contact their team to get the information. It is natural to assume that the tool is not the cheapest on the market. However, considering how many features it gets you, it is worth it.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Plerdy_%E2%80%93_Multi-purpose_Marketing_Tool\"><\/span><a href=\"https:\/\/www.plerdy.com\/\"><span style=\"font-weight: 400;\">Plerdy<\/span><\/a><span style=\"font-weight: 400;\"> &#8211; Multi-purpose Marketing Tool<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3793\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-13.png\" alt=\"\" width=\"512\" height=\"256\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-13.png 512w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-13-300x150.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">(<\/span><a href=\"https:\/\/www.plerdy.com\/user-session-recordings\/\"><span style=\"font-weight: 400;\">Image Source: Screenshot from Plerdy<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plerdy is an all-in-one solution that will help all of your <\/span><a href=\"https:\/\/www.galacticfed.com\/blog\/what-is-growth-marketing-an-introductory-guide\"><span style=\"font-weight: 400;\">digital marketing<\/span><\/a><span style=\"font-weight: 400;\"> efforts, not just user behavior analysis. It does many things well and <\/span><b>offers good value<\/b><span style=\"font-weight: 400;\">. However, if you need to go deep and analyze and improve specific site issues, you are likely to find Plerdy lacking in advanced options other tools on this list have.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Plerdy_Pros\"><\/span><span style=\"font-weight: 400;\">Plerdy Pros:<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Seven-in-one Solution<\/b><\/p>\n<p><span style=\"font-weight: 400;\">If you think that Hotjar doesn&#8217;t give you enough tools, you will probably like Plerdy. Here, you have a suite of seven tools that will accompany your marketing efforts:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Heatmap<\/b><span style=\"font-weight: 400;\">: visually see how users behave on your pages.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>SEO checker<\/b><span style=\"font-weight: 400;\">: monitor site performance on search engines.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Session replay<\/b><span style=\"font-weight: 400;\">: go through each user session step by step.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Event tracking<\/b><span style=\"font-weight: 400;\">: combine Plerdy with Google Analytics to fully understand events on your site.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>PopUp forms<\/b><span style=\"font-weight: 400;\">:<\/span> <span style=\"font-weight: 400;\">create forms that will enable you to <\/span><a href=\"https:\/\/breadnbeyond.com\/explainer-video\/expert-roundup-close-more-deals\/\"><span style=\"font-weight: 400;\">capture leads<\/span><\/a><span style=\"font-weight: 400;\"> and get user feedback.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Conversion funnel<\/b><span style=\"font-weight: 400;\">: get more insights into the customer journey, which will help you understand where you need to improve.\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Sales performance<\/b><span style=\"font-weight: 400;\">: get purchase information about all items across all of the pages on your site.<\/span><\/li>\n<\/ul>\n<p><b>An all-rounder with good value<\/b><\/p>\n<p><span style=\"font-weight: 400;\">All of the Plerdy tools are decent, and the suite does give good value. Sure, individual features could be much better when you compare them to specialized tools, but if you want a tool that does many things well, you will like Plerdy.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Plerdy heatmaps are not better than Hotjar&#8217;s but are still solid. You will get visualizations, aggregated data with only necessary clicks, visitor segmentation, recorded events.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">SEO checker will give you some insights into site rankings and tips on improving it technically, both for computer and mobile viewers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Session replay will help you identify bugs and room for improvement and discover why and where you are losing visitors&#8217; interest. But, you will also be able to record sessions to provide <\/span><a href=\"https:\/\/www.livehelpnow.net\/blog\/customer-retention-analytics\/\"><span style=\"font-weight: 400;\">better customer support or analyze behavior<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With NPS surveys, you&#8217;ll get feedback from visitors and customers, and event tracking tools will tell you if the changes you make on the site have the desired impact.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With conversion funnel analysis and eCommerce sales performance tools, you&#8217;ll be able to see details about the customer journey and whether or not your sales funnel is working as intended. You&#8217;ll also get decent reports that will give you a better idea of the sales you are making and information about the buyers.<\/span><\/p>\n<p><b>A generous free plan<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Plerdy has a free plan with 2000 sessions per day, making it more generous than Hotjar and FullStory, which only allow 1000 sessions. Plus, because it has more tools, you actually get quite a lot for free. Even though it&#8217;s not enough for most sites, it&#8217;s a good place to start.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Plerdy_cons\"><\/span><b>Plerdy cons<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Spreading too thin<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Plerdy does many things great, but if you are looking for specialization, you will find it lacking. Yes, it combines many of the features you will find in several other tools, but if you want to go in-depth and compare the best features some other tools have to their Plerdy alternatives, you will find the latter just not good enough. But, if you are looking for a tool that does many things decently well, you will like Plerdy.<\/span><\/p>\n<p><b>Pricing structure<\/b><\/p>\n<p><span style=\"font-weight: 400;\">While Plerdy isn&#8217;t expensive, you will find that the plans are limiting if you are looking for advanced features. For example, while you do get unlimited heatmap reports and 10,000 page views per day with the Start plan, you will need to upgrade to the Premium plan if you want to get the full use of its SEO feature.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That means that although you do get seven tools, you can only fully use them if you get the most expensive plans.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Mouseflow_%E2%80%93_Behavior_Analysis_Veteran\"><\/span><a href=\"https:\/\/mouseflow.com\/\"><b>Mouseflow<\/b><\/a><b> &#8211; Behavior Analysis Veteran<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-3794\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-14.png\" alt=\"hotjar\" width=\"512\" height=\"256\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-14.png 512w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/unnamed-14-300x150.png 300w\" sizes=\"(max-width: 512px) 100vw, 512px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">(<\/span><a href=\"https:\/\/mouseflow.com\/features\/conversion-funnel-optimization-tool\/\"><span style=\"font-weight: 400;\">Image Source: Mouseflow<\/span><\/a><span style=\"font-weight: 400;\">)<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow offers full conversion funnel optimization and analysis and has user forms, which are useful marketing tools Hotjar no longer supports. But, it also has a few flaws it shares with Hotjar, such as no mobile app support.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mouseflow_pros\"><\/span><b>Mouseflow pros<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Good history record<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow has been in the behavior analysis games for a long time, as the tool was introduced in 2010. This means it is around longer than Hotjar, which was established in 2014. But, it also means you can trust it, as it is here to stay, with a user base that&#8217;s trusting them for more than a decade.<\/span><\/p>\n<p><b>Quality visualizations<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow does many things very similarly to Hotjar, and if you are looking for visualizations, it won&#8217;t disappoint.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It also supports heatmaps, and you can switch between different types, which is very cool. You can see how users move their mouse, where they click the most, but also where most of the clicks come from, as geographical heatmaps are also supported. Heatmaps are simple to understand and will give you valuable information at a glimpse of an aye.<\/span><\/p>\n<p><b>100% recording rate<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow records all user sessions, which means you can analyze literally everything that happens during each visit, so no data sampling.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But, Friction score insights and filters help you go through the recordings faster and only focus on the sessions worth your attention. Sessions tags, variables, cohorts, and filters to help you analyze the user behavior in-depth, which you can easily share with other parts of your team for improvements. Plus, you can use session recordings with funnel analysis, which we will discuss next.<\/span><\/p>\n<p><b>Funnels, forms, feedback<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Unlike Hotjar, Mouseflow supports funnel and forms analysis. With these tools, you will quickly analyze where your funnels leak and why that happens. You can monitor your funnels 12 months back, which will give you more and more information as time goes by. Everything is easy to filter through and navigate. You can also integrate Mouseflow with <\/span><a href=\"https:\/\/botsify.com\/blog\/3-ways-to-improve-e-commerce-sales-by-20\/\"><span style=\"font-weight: 400;\">other sales tools you already use<\/span><\/a><span style=\"font-weight: 400;\">, which will let you optimize your funnels even better.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow also makes collecting user feedback super easy. You can set up prompts to show when a user is about to leave or when they are fully engaged. The prompts look nice and aren&#8217;t too intrusive, making it more likely for users to click on them. You will get notifications whenever they do, and you get a separate feedback analysis dashboard where you can go through the information in-depth.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Mouseflow_cons\"><\/span><span style=\"font-weight: 400;\">Mouseflow cons\u00a0<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><b>Not a good option for mobile apps<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow does some things as good as Hotjar, if not better. But, Mouseflow also lacks where Hotjar lacks, and having no mobile app analysis is Achilles heel. If you have a mobile app or <\/span><a href=\"https:\/\/spdload.com\/blog\/app-development-cost\/\"><span style=\"font-weight: 400;\">plan to build one<\/span><\/a><span style=\"font-weight: 400;\">, Mouseflow will not be enough.<\/span><\/p>\n<p><b>It takes a bit to get used to the interface<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow works well, but only after you get used to its interface. This will take you some time, as the tool isn&#8217;t as intuitive as we would like it to be, especially if you don&#8217;t have experience working with UX analysis tools.<\/span><\/p>\n<p><b>Limited free plan<\/b><\/p>\n<p><span style=\"font-weight: 400;\">Mouseflow does offer a free plan but only offers 500 recordings per month, with one funnel analysis, one form analysis, and one feedback survey per month, with one month of storage. This is suboptimal for anyone apart from those who just want to test the tool or have a small website. It&#8217;s a bit annoying that you can&#8217;t try premium plans for a limited time for free. You do get unlimited heatmap analysis, though, which is nice.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Bottom_line\"><\/span><b>Bottom line<\/b><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">As you can see, Hotjar and each of the three alternatives we listed have their pros and cons. Ultimately, it all depends on your needs and preferences. It&#8217;s a good idea to try free and trial versions and test the tools yourself before committing long-term, especially if you have never used any type of analytics <\/span><a href=\"https:\/\/www.bcast.fm\/blog\/podcast-software\"><span style=\"font-weight: 400;\">software<\/span><\/a><span style=\"font-weight: 400;\"> before.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Switching to new tools is never easy, especially if you have an already established workflow. If you are used to certain tools, you probably implement &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\"> <span class=\"screen-reader-text\">Top 3 Hotjar alternatives you should try for your website<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":128,"featured_media":3796,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Top 3 Hotjar alternatives you should try for your website<\/title>\n<meta name=\"description\" content=\"Explore top 3 Hotjar alternatives for powerful website analytics. 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Track user behavior, gather feedback, and improve your online presence\" \/>\n<meta property=\"og:url\" content=\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\" \/>\n<meta property=\"og:site_name\" content=\"Botsify\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/botsifyapp\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-20T06:42:32+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-26T13:03:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/How-Exit-Intent-Popups-Can-Skyrocket-Conversions-1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"2240\" \/>\n\t<meta property=\"og:image:height\" content=\"1260\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Mohamed Sehwai\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mohamed Sehwai\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"13 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\"},\"author\":{\"name\":\"Mohamed Sehwai\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/506db6f2b0b5d9f2980d27a796453b95\"},\"headline\":\"Top 3 Hotjar alternatives you should try for your website\",\"datePublished\":\"2021-12-20T06:42:32+00:00\",\"dateModified\":\"2024-12-26T13:03:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\"},\"wordCount\":2743,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/How-Exit-Intent-Popups-Can-Skyrocket-Conversions-1.png\",\"articleSection\":[\"Guest Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\",\"url\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/\",\"name\":\"Top 3 Hotjar alternatives you should try for your website\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/hotjar-alternatives\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/12\/How-Exit-Intent-Popups-Can-Skyrocket-Conversions-1.png\",\"datePublished\":\"2021-12-20T06:42:32+00:00\",\"dateModified\":\"2024-12-26T13:03:52+00:00\",\"description\":\"Explore top 3 Hotjar alternatives for powerful website analytics. 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