{"id":2693,"date":"2021-03-25T12:08:23","date_gmt":"2021-03-25T12:08:23","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=2693"},"modified":"2025-07-29T12:07:35","modified_gmt":"2025-07-29T12:07:35","slug":"strategies-to-boost-customer-engagement","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/","title":{"rendered":"11 powerful strategies to boost your customer engagement"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">In today\u2019s world, doing business is no longer a one-time monetary transaction. If you want your business to grow and remain profitable, it\u2019s crucial to nurture long-lasting customer engagement and relationships. Showing care and empathy to your customers will help your organization gain deep-rooted loyalty.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s why it\u2019s imperative to keep your target audience engaged. If your target people lose interest in your brand, they are likely to switch to a competitor who\u2019s paying better attention to their interests. <a href=\"https:\/\/botsify.com\/blog\/omnichannel-customer-engagement\/\">Customer engagement<\/a> is not a one-time process. You constantly have to find innovative ways to keep your audience engaged and happy.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In this post, we\u2019re summarizing effective strategies to boost customer engagement and build strong relationships.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Share_Relevant_Content\" title=\"Share Relevant Content\">Share Relevant Content<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Make_Most_of_Social_Media\" title=\"Make Most of Social Media\">Make Most of Social Media<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Participate_in_Trends\" title=\"Participate in Trends\">Participate in Trends<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Personalize_Emails\" title=\"Personalize Emails\">Personalize Emails<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Design_a_User-Friendly_Website\" title=\"Design a User-Friendly Website\">Design a User-Friendly Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Host_Giveaways_Contests\" title=\"Host Giveaways &amp; Contests\">Host Giveaways &amp; Contests<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Offer_Real-Time_Support\" title=\"Offer Real-Time Support\">Offer Real-Time Support<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Sell_With_a_Story\" title=\"Sell With a Story\">Sell With a Story<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Host_an_Event\" title=\"Host an Event\">Host an Event<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Treat_VIP_Customers_Right\" title=\"Treat VIP Customers Right\">Treat VIP Customers Right<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Improve_Customer_Service\" title=\"Improve Customer Service\">Improve Customer Service<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#Final_Words\" title=\"Final Words\">Final Words<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Share_Relevant_Content\"><\/span><span style=\"font-weight: 400;\">Share Relevant Content<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Before you start creating content, it\u2019s important to understand your customer\u2019s requirements. Sharing irrelevant content is a waste of everyone\u2019s time. Instead of just creating content based on your products or based on SEO trends, try to find topics that are helpful for your customers. Whether you\u2019re writing blogs or designing social media posts, make sure you\u2019re talking about issues that your customers are interested in. From useful videos to eBooks, curate a variety of content that is helpful for your customers.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2696\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938.jpeg\" alt=\"Customer Engagement\" width=\"742\" height=\"557\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938.jpeg 1600w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938-300x225.jpeg 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938-1024x768.jpeg 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938-768x576.jpeg 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-174938-1536x1152.jpeg 1536w\" sizes=\"(max-width: 742px) 100vw, 742px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Make_Most_of_Social_Media\"><\/span><span style=\"font-weight: 400;\">Make Most of Social Media<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Social media has emerged as a powerful tool for all kinds of businesses. Whether you run a B2B or a B2C business, having social media presence is essential to establish customer relationships.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, avoid using social media for exclusively promoting your products or services. You may think aggressively promoting will increase your revenue, but it may have the opposite effect. Instead, focus on creating fun, relevant and interactive content.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Many corporate social media accounts have gained vast popularity by shedding an overly professional image. A dull tweet informing followers about a new product launch is no longer enough. Take a look at restaurant chain Denny\u2019s Twitter account. The accounts share tweets that can be best described as hilarious and at times strange. And as a result, millennials and Gen Z actively take and love this quirky and funny approach and <span data-sheets-value=\"{&quot;1&quot;:2,&quot;2&quot;:&quot;mobile app technology stack&quot;}\" data-sheets-userformat=\"{&quot;2&quot;:515,&quot;3&quot;:{&quot;1&quot;:0},&quot;4&quot;:{&quot;1&quot;:2,&quot;2&quot;:16043212},&quot;12&quot;:0}\"><a href=\"https:\/\/techwings.com\/blog\/mobile-app-development-cost-breakdown\">mobile app technology stack<\/a>.<\/span><\/span><\/p>\n<p><span style=\"font-weight: 400;\">Moreover, you should promptly respond to any engagement from customers or potential clients. Whether a user tagged you in an Instagram post or someone commented on your LinkedIn blog post, make sure you acknowledge their interaction with a suitable response.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Participate_in_Trends\"><\/span><span style=\"font-weight: 400;\">Participate in Trends<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">It seems like every week there is a new viral meme or challenge. Such trends are not just for your personal consumption but can also be incorporated into your marketing strategy. Use popular meme templates and share your own version with your followers. A witty and clever take on a meme or challenge will increase your customer engagement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Timing is crucial when it comes to participating in trends. You should be quick to identify and take advantage of such opportunities.\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2698\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003.jpeg\" alt=\"personalized emails\" width=\"695\" height=\"463\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003.jpeg 1600w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003-300x200.jpeg 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003-1024x682.jpeg 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003-768x512.jpeg 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/pexels-photo-193003-1536x1023.jpeg 1536w\" sizes=\"(max-width: 695px) 100vw, 695px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Personalize_Emails\"><\/span><span style=\"font-weight: 400;\">Personalize Emails<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Most people receive so many emails on a daily basis that they are hesitant to sign up for any more newsletters. Rather than adding to the slew of promotional emails, set yourself apart by <\/span><a href=\"https:\/\/hyperise.com\/blog\/email-personalization-strategies-to-skyrocket-your-sales\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">personalizing emails<\/span><\/a><span style=\"font-weight: 400;\">. Personalized emails are not only going to improve customer engagement but also lower unsubscribe rate.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Design_a_User-Friendly_Website\"><\/span><span style=\"font-weight: 400;\">Design a User-Friendly Website<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Before doing business with you, a client is likely to go through your online presence, especially your website. Whether your website takes a long time to load or isn&#8217;t mobile-friendly, all such factors are going to create a poor user experience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Collaborate with <a href=\"https:\/\/doit.software\/services\/staff-augmentation\/mevn-stack-developer\">skilled developers<\/a> to design a website that promises a seamless user experience. Add an introductory video or any other form of content to clearly explain what your organization does.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Host_Giveaways_Contests\"><\/span><span style=\"font-weight: 400;\">Host Giveaways &amp; Contests<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/woorise.com\/how-to-run-a-giveaway\">Running giveaways and contests<\/a> is a tried and tested way to increase customer engagement. This is one of the few strategies for which you don\u2019t have to wait a long while to see the results. For example, host a giveaway on Instagram. And to enter the giveaway, you should ask participants to follow your account and tag three friends in the comments.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-2699\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/support-1984615_1280.png\" alt=\"chat support\" width=\"660\" height=\"361\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/support-1984615_1280.png 1280w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/support-1984615_1280-300x164.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/support-1984615_1280-1024x560.png 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/support-1984615_1280-768x420.png 768w\" sizes=\"(max-width: 660px) 100vw, 660px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Offer_Real-Time_Support\"><\/span><span style=\"font-weight: 400;\">Offer Real-Time Support<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">No one wants to wait several weeks to get a response from a brand. Whether a customer has a query or issues with your product, make sure you offer real-time support. Make it as easy as possible to get in touch with you by adding a <a href=\"https:\/\/botsify.com\/live-chat-with-customer\">Live Chat Support<\/a> feature to your website and providing visitors instant assistance.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Have you received negative reviews or feedback? Ignoring such feedback and hoping it will go away is not a good practice. You should address such negative feedback and provide your customers a satisfactory solution.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Sell_With_a_Story\"><\/span><span style=\"font-weight: 400;\">Sell With a Story<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Instead of just launching a product, you can connect with customers and gain better engagement by sharing the product story. You can create a video or blog about the inspiration behind your product or an in-depth look into the various features. For example, Sidra Qasim and Waqas Ali, founder of Atoms, shared their journey in collaboration with the blog \u2018Humans of New York\u2019 giving people an insight into their past struggles as budding entrepreneurs. That led to support and love from all over the world.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Host_an_Event\"><\/span><span style=\"font-weight: 400;\">Host an Event<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Hosting an event for your target audience is a great way to offer value. There are several ways you can organize virtual seminars on a budget. For example, you can invite an expert to host an Instagram Live on your account, Go Live on Facebook or\u00a0<a href=\"https:\/\/www.mediamister.com\/blog\/how-to-start-a-room-in-clubhouse\/\" rel=\"nofollow\">start your Clubhouse room<\/a>. Your followers can gain knowledge as well as ask questions.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Treat_VIP_Customers_Right\"><\/span><span style=\"font-weight: 400;\">Treat VIP Customers Right<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Customers that have been loyal to your brand for a long time deserve special treatment. You should consider creating a VIP program, where you can reward them with special discounts and early access to new launches.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Improve_Customer_Service\"><\/span><span style=\"font-weight: 400;\">Improve Customer Service<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Great customer service is a crucial aspect of the overall customer experience. Some people are comfortable talking on the phone, while others find messaging more convenient. Therefore, offer your customers multiple channels of customer service. After providing your customers with exceptional assistance, support managers will get the opportunity to leverage this experience to cross-sell.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Final_Words\"><\/span><span style=\"font-weight: 400;\">Final Words<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Of course, not all the strategies mentioned above are going to work for everyone. However, by making customer engagement a priority for your business, you can stand out in a highly competitive market environment that will positively impact overall success. Therefore, rather than a product-centric approach, adopt customer-centric strategies.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today\u2019s world, doing business is no longer a one-time monetary transaction. If you want your business to grow and remain profitable, it\u2019s crucial to &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\"> <span class=\"screen-reader-text\">11 powerful strategies to boost your customer engagement<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":72,"featured_media":2702,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[158],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>11 powerful strategies to boost your customer engagement<\/title>\n<meta name=\"description\" content=\"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"11 powerful strategies to boost your customer engagement\" \/>\n<meta property=\"og:description\" content=\"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques\" \/>\n<meta property=\"og:url\" content=\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\" \/>\n<meta property=\"og:site_name\" content=\"Botsify\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/botsifyapp\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-25T12:08:23+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-07-29T12:07:35+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Becky Halls\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Becky Halls\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"6 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\"},\"author\":{\"name\":\"Becky Halls\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/0c2988633db131e2731e283605a7dca6\"},\"headline\":\"11 powerful strategies to boost your customer engagement\",\"datePublished\":\"2021-03-25T12:08:23+00:00\",\"dateModified\":\"2025-07-29T12:07:35+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\"},\"wordCount\":1085,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png\",\"keywords\":[\"Customer Engagement\"],\"articleSection\":[\"Guest Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\",\"url\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\",\"name\":\"11 powerful strategies to boost your customer engagement\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png\",\"datePublished\":\"2021-03-25T12:08:23+00:00\",\"dateModified\":\"2025-07-29T12:07:35+00:00\",\"description\":\"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques\",\"breadcrumb\":{\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png\",\"width\":1024,\"height\":576,\"caption\":\"11 Powerful Strategies to Boost Your Customer Engagement\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"blog\",\"item\":\"https:\/\/botsify.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"11 powerful strategies to boost your customer engagement\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/botsify.com\/blog\/#website\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"name\":\"Botsify\",\"description\":\"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.\",\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/botsify.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/botsify.com\/blog\/#organization\",\"name\":\"Botsify\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"width\":563,\"height\":188,\"caption\":\"Botsify\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/botsifyapp\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/0c2988633db131e2731e283605a7dca6\",\"name\":\"Becky Halls\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/c3f72e28c4b04fdeaa6fb95e85fcaf4c\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/94f9d70131d02199998275e941052b22?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/94f9d70131d02199998275e941052b22?s=96&d=mm&r=g\",\"caption\":\"Becky Halls\"},\"description\":\"Becky Halls is a Co-Founder of Hyperise, a Hyper personalization toolkit for B2B marketers. She\u2019s an experienced Growth Marketer, passionate about product design\/development and online marketing.\",\"url\":\"https:\/\/botsify.com\/blog\/author\/becky-halls\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"11 powerful strategies to boost your customer engagement","description":"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/","og_locale":"en_US","og_type":"article","og_title":"11 powerful strategies to boost your customer engagement","og_description":"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques","og_url":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/","og_site_name":"Botsify","article_publisher":"https:\/\/www.facebook.com\/botsifyapp","article_published_time":"2021-03-25T12:08:23+00:00","article_modified_time":"2025-07-29T12:07:35+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png","type":"image\/png"}],"author":"Becky Halls","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Becky Halls","Est. reading time":"6 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#article","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/"},"author":{"name":"Becky Halls","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/0c2988633db131e2731e283605a7dca6"},"headline":"11 powerful strategies to boost your customer engagement","datePublished":"2021-03-25T12:08:23+00:00","dateModified":"2025-07-29T12:07:35+00:00","mainEntityOfPage":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/"},"wordCount":1085,"commentCount":0,"publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"image":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png","keywords":["Customer Engagement"],"articleSection":["Guest Blog"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/","url":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/","name":"11 powerful strategies to boost your customer engagement","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage"},"image":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png","datePublished":"2021-03-25T12:08:23+00:00","dateModified":"2025-07-29T12:07:35+00:00","description":"Discover 11 powerful strategies to boost your customer engagement. Build lasting relationships with effective techniques","breadcrumb":{"@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#primaryimage","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/03\/11-Powerful-Strategies-to-Boost-Your-Customer-Engagement.png","width":1024,"height":576,"caption":"11 Powerful Strategies to Boost Your Customer Engagement"},{"@type":"BreadcrumbList","@id":"https:\/\/botsify.com\/blog\/strategies-to-boost-customer-engagement\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"blog","item":"https:\/\/botsify.com\/blog\/"},{"@type":"ListItem","position":2,"name":"11 powerful strategies to boost your customer engagement"}]},{"@type":"WebSite","@id":"https:\/\/botsify.com\/blog\/#website","url":"https:\/\/botsify.com\/blog\/","name":"Botsify","description":"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.","publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/botsify.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/botsify.com\/blog\/#organization","name":"Botsify","url":"https:\/\/botsify.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","width":563,"height":188,"caption":"Botsify"},"image":{"@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/botsifyapp"]},{"@type":"Person","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/0c2988633db131e2731e283605a7dca6","name":"Becky Halls","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/c3f72e28c4b04fdeaa6fb95e85fcaf4c","url":"https:\/\/secure.gravatar.com\/avatar\/94f9d70131d02199998275e941052b22?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/94f9d70131d02199998275e941052b22?s=96&d=mm&r=g","caption":"Becky Halls"},"description":"Becky Halls is a Co-Founder of Hyperise, a Hyper personalization toolkit for B2B marketers. She\u2019s an experienced Growth Marketer, passionate about product design\/development and online marketing.","url":"https:\/\/botsify.com\/blog\/author\/becky-halls\/"}]}},"authors":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2693"}],"collection":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/users\/72"}],"replies":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/comments?post=2693"}],"version-history":[{"count":3,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2693\/revisions"}],"predecessor-version":[{"id":10484,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2693\/revisions\/10484"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media\/2702"}],"wp:attachment":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media?parent=2693"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/categories?post=2693"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/tags?post=2693"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}