{"id":2522,"date":"2021-02-17T05:02:51","date_gmt":"2021-02-17T05:02:51","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=2522"},"modified":"2024-12-26T14:30:16","modified_gmt":"2024-12-26T14:30:16","slug":"3-tips-for-social-media-to-connect-online","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/","title":{"rendered":"Put the social back in social media [3 tips to properly connect online]"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">It is all about interaction. Or at least, that\u2019s what you\u2019d think when social media comes to mind. Sometimes, though, things end up taking a different turn and social media might turn out to be\u2026 not that social.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2523\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631.jpg\" alt=\"Social Media\" width=\"1600\" height=\"1067\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631.jpg 1600w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631-300x200.jpg 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631-1024x683.jpg 1024w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631-768x512.jpg 768w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/pexels-susanne-jutzeler-3040631-1536x1024.jpg 1536w\" sizes=\"(max-width: 1600px) 100vw, 1600px\" \/><\/p>\n<p style=\"text-align: center;\">Source: Pixel<\/p>\n<p><span style=\"font-weight: 400;\">Being a part of social media used to be easy, say, maybe ten years ago. It used to be all fun and games. You would discord and explore new websites, personalize your accounts, or just post some things that might make you flinch when you are older.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">People did not know much about it and thus, businesses stuck to their \u201ctraditional\u201d ways when it came to promoting their brands and products.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Times change, though, and, as marketers and business owners, so must we. Although many companies still use many well-established marketing techniques, such as email marketing and cold calling, social media marketing seems to have taken the lead.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The truth is that being social is an asset in real and digital life. Establishing connections with either customers, influencers, or other businesses through social media is a priceless marketing and sales advantage.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And with enough research and a good social media marketing strategy, any business can get that advantage. But how do you even begin this process? And more importantly, once you\u2019ve started, how do you keep the engines of your social media accounts running?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, it\u2019s important to know that there\u2019s no award-winning recipe for social media success. In fact, much of this success comes from trial and error. But there are certain tricks that have been proven to work. And today, you can try these three easy tips that will allow you to properly connect online:<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#1_Engage_but_Do_Not_Put_a_Ring_on_It\" title=\"1. Engage, but Do Not Put a Ring on It\">1. Engage, but Do Not Put a Ring on It<\/a><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><ul class='ez-toc-list-level-5' ><li class='ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#By_Being_Reactive\" title=\"By Being Reactive\">By Being Reactive<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-5'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#By_Being_Proactive\" title=\"By Being Proactive\u00a0\">By Being Proactive\u00a0<\/a><\/li><\/ul><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#2_Quality_Over_Quantity\" title=\"2. Quality Over Quantity\">2. Quality Over Quantity<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#3_Keep_It_True\" title=\"3. Keep It True\">3. Keep It True<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#Bottom_line\" title=\"Bottom line\">Bottom line<\/a><\/li><\/ul><\/nav><\/div>\n<h3><span class=\"ez-toc-section\" id=\"1_Engage_but_Do_Not_Put_a_Ring_on_It\"><\/span><b>1. Engage, but Do Not Put a Ring on It<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You and I and everybody else \u2013 we\u2019re all social beings. One way or another, we need to feel connected, like we\u2019re part of a group. Whether you can offer that sense of connection or not might be the factor that decides what happens further between your customer and your business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Engaging with people might sound like a lot of effort, and it is! Although using an automated chat or bot can be time-saving, that can work on social media. You have to choose <\/span><a href=\"https:\/\/botsify.com\/blog\/botsify-vs-chatbot-competitors\/\"><span style=\"font-weight: 400;\">the best chatbot platform builder<\/span><\/a><span style=\"font-weight: 400;\"> and you can add a human touch to your conversation. However, People are looking for genuine interactions, they are looking for a response that has a human touch, even if they are addressing a company.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And you can deliver what your customers need in two ways:\u00a0<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h5><span class=\"ez-toc-section\" id=\"By_Being_Reactive\"><\/span><b>By Being Reactive<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This basically means that you should:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reply to comments\u00a0<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Like messages or comments<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Reply to a direct\/private message<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Usually, posting a comment or giving back a few likes does not take a lot of time \u2014 we\u2019re talking about a few minutes here. But once you start to have a bigger following, you might have to delegate the task of interacting with followers to one of your social media specialists.\u00a0\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Being active on social media proves that you are interested in your followers.. It gives away a genuine feeling, causing users to start <\/span><a href=\"https:\/\/www.convinceandconvert.com\/social-media-strategy\/use-social-media-to-build-trust\/\"><span style=\"font-weight: 400;\">trusting your brand<\/span><\/a><span style=\"font-weight: 400;\"> and forming a connection with you and your business.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h5><span class=\"ez-toc-section\" id=\"By_Being_Proactive\"><\/span><b>By Being Proactive\u00a0<\/b><span class=\"ez-toc-section-end\"><\/span><\/h5>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">This means that you should take the initiative. If you notice people mentioning you on different platforms, don\u2019t just ignore them \u2014 engage with your audience in a proactive manner and let them know that you see them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When it comes to engagement, people usually connect to ideas or stories that are relatable. It sparks their interest and when that happens, they tend to talk about it to other people. You could break it down to the idea of \u201cword of mouth,\u201d but on a digital platform.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Observing what people usually react to will also give you a hint in regards to what they feel most drawn to \u2014 are they reacting to a certain <\/span><a href=\"https:\/\/blog.hubspot.com\/marketing\/hashtags-twitter-facebook-instagram\" rel=\"nofollow\"><span style=\"font-weight: 400;\">hashtag<\/span><\/a><span style=\"font-weight: 400;\"> that is related to your brand? Or are they more drawn to a funny image or a quote that makes them share it with everyone? Maybe they are curious to see how their direct involvement impacts your campaign.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having a concrete buyer persona, knowing your target market, and keeping an eye on your posts\u2019 engagement can help you a lot when it comes to gaining brand loyalty.\u00a0<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Quality_Over_Quantity\"><\/span><b>2. Quality Over Quantity<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You must have heard that in terms of content and numbers, quality matters more than quantity. Let\u2019s take an example. Let\u2019s say that you need to buy a laptop and you have two choices. You can either purchase a more expensive laptop that is going to last a couple of years, or you can buy a cheap laptop that is barely going to last one year. Isn\u2019t the more expensive PC a better investment?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now, let\u2019s apply the same principle to your audience. Yes, the people who are following your page.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Wouldn\u2019t it be better to have five followers that actually interact with your posts, rather than fifteen followers that never like your posts, comment, or send you messages?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It usually breaks down to these situations:\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">you have a vast audience that pays very little attention to what you do and does not really engage with your content.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">you have a much more compact audience that is genuinely interested in what you have to share.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Interaction<\/span><span style=\"font-weight: 400;\">, in this case, represents the duality of both the \u201cyay\u201d or the \u201cnay\u201d. Having large numbers of followers is a good sign, indeed, but only if they engage with your business or products. If your page has 10.000 followers and only 10 people react to your posts recurrently, this might give rise to additional questions from someone that lands on your profile.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your potential lead might wonder if your followers are actually real, and not bots. They might also wonder why your content is not getting the attention it should get and their trust in your brand might decrease considerably.<\/span><\/p>\n<p><a href=\"https:\/\/neilpatel.com\/blog\/best-email-autoresponder\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Segmentation<\/span><\/a><span style=\"font-weight: 400;\"> can also be included in the discussion. When you have a large audience, then you will also have more than one target market. And we all know that different groups of people appreciate different kinds of content, on different platforms. This means they might not respond to all the things you have to share unless it is designed separately for them.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This essentially means that you have to cater to different needs and wants. This is time-consuming and might bring more problems than solutions, especially if you\u2019re in charge of a smaller company.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Ultimately, it is entirely up to you to decide what your audience looks like: large, yet unresponsive, or small, yet engaged.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Keep_It_True\"><\/span><b>3. Keep It True<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Information is a powerful weapon, but sometimes, that weapon can be used against you, which leaves a lot of space for some different opinions to form. And that is not a bad thing. <\/span><a href=\"https:\/\/www.allbusiness.com\/9-tips-for-dealing-with-controversial-issues-on-social-media-102028-1.html\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Controversies<\/span><\/a><span style=\"font-weight: 400;\"> can always appear and knowing how to handle them is crucial.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some days will not be the brightest in terms of how you operate social media and you will have to face a harsh decision: you can either react to baseless rumors or stay silent and ride the wave towards smoother waters. Both options present certain risks.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It is true, people prefer avoiding any kind of blowback, but that might not necessarily be the best option all the time. There are times when you have to let your guard down and admit that some things are not as colorful as you want them to. And that\u2019s okay!<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Your users are just as human as you are, and they want something that makes them feel that way. Most often than not, life is not perfect. And social media should not try to depict everything as perfect.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Every business needs to face certain hardships during their existence and painting everything as perfect could only make your social media accounts fall in the \u201canother picture-perfect page\u201d category.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Although perfection is always desired, most consumers don\u2019t empathize with that. And feeling like you are part of something is important \u2014 especially when it feels true to you and when you can connect to it.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"Bottom_line\"><\/span><b>Bottom line<\/b><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Whether you like it or not, escaping the communication aspect of social media is impossible. Although many processes have gotten automated and technical lately, it\u2019s still essential to go back to more old-fashioned ways, in which communication is still key.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Social media can be quite a handful, but it is still one of the most popular and well-known marketing methods, and you should take full advantage of that.\u00a0 And using the tricks mentioned above, you can definitely develop a marketing strategy that will get you more followers, leads, and eventually customers.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Once you establish a secure customer base on social media, your business will also experience a rise in ROI and brand recognition.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">And remember, although social media can be used with an agenda in mind, it is still a method in which we communicate efficiently. But this time around, the communication is done in a faster and more creative way. In the end, social media is about connecting people, even if it is through a screen.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>It is all about interaction. Or at least, that\u2019s what you\u2019d think when social media comes to mind. Sometimes, though, things end up taking a &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\"> <span class=\"screen-reader-text\">Put the social back in social media [3 tips to properly connect online]<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":63,"featured_media":2525,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[137],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Put the social back in social media [3 tips]<\/title>\n<meta name=\"description\" content=\"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Put the social back in social media [3 tips]\" \/>\n<meta property=\"og:description\" content=\"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships\" \/>\n<meta property=\"og:url\" content=\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\" \/>\n<meta property=\"og:site_name\" content=\"Botsify\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/botsifyapp\" \/>\n<meta property=\"article:published_time\" content=\"2021-02-17T05:02:51+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-12-26T14:30:16+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1024\" \/>\n\t<meta property=\"og:image:height\" content=\"576\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ovi Negrean\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ovi Negrean\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"8 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\"},\"author\":{\"name\":\"Ovi Negrean\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/0e67fe9b035414266d52bfc8cc46fdc4\"},\"headline\":\"Put the social back in social media [3 tips to properly connect online]\",\"datePublished\":\"2021-02-17T05:02:51+00:00\",\"dateModified\":\"2024-12-26T14:30:16+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\"},\"wordCount\":1539,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg\",\"keywords\":[\"social media\"],\"articleSection\":[\"Guest Blog\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\",\"url\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\",\"name\":\"Put the social back in social media [3 tips]\",\"isPartOf\":{\"@id\":\"https:\/\/botsify.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg\",\"datePublished\":\"2021-02-17T05:02:51+00:00\",\"dateModified\":\"2024-12-26T14:30:16+00:00\",\"description\":\"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships\",\"breadcrumb\":{\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg\",\"width\":1024,\"height\":576,\"caption\":\"[3 Tips to Properly Connect Online]\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"blog\",\"item\":\"https:\/\/botsify.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Put the social back in social media [3 tips to properly connect online]\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/botsify.com\/blog\/#website\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"name\":\"Botsify\",\"description\":\"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.\",\"publisher\":{\"@id\":\"https:\/\/botsify.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/botsify.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/botsify.com\/blog\/#organization\",\"name\":\"Botsify\",\"url\":\"https:\/\/botsify.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"contentUrl\":\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png\",\"width\":563,\"height\":188,\"caption\":\"Botsify\"},\"image\":{\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/botsifyapp\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/0e67fe9b035414266d52bfc8cc46fdc4\",\"name\":\"Ovi Negrean\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/18ec8ba3c3a2a90a13806d94523431de\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/80684e8c8e9b6e639b1fbf021df891b9?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/80684e8c8e9b6e639b1fbf021df891b9?s=96&d=mm&r=g\",\"caption\":\"Ovi Negrean\"},\"description\":\"As a co-founder and CEO of SocialBee, Ovi Negrean helps agencies, small businesses, and freelancers in terms of brand awareness, customer reach, and establishing a digital presence. These are all obtained through social media and ads management, content writing, and more.\u00a0\",\"sameAs\":[\"https:\/\/socialbee.io\/\"],\"url\":\"https:\/\/botsify.com\/blog\/author\/ovi-negrean\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Put the social back in social media [3 tips]","description":"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/","og_locale":"en_US","og_type":"article","og_title":"Put the social back in social media [3 tips]","og_description":"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships","og_url":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/","og_site_name":"Botsify","article_publisher":"https:\/\/www.facebook.com\/botsifyapp","article_published_time":"2021-02-17T05:02:51+00:00","article_modified_time":"2024-12-26T14:30:16+00:00","og_image":[{"width":1024,"height":576,"url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg","type":"image\/jpeg"}],"author":"Ovi Negrean","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Ovi Negrean","Est. reading time":"8 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#article","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/"},"author":{"name":"Ovi Negrean","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/0e67fe9b035414266d52bfc8cc46fdc4"},"headline":"Put the social back in social media [3 tips to properly connect online]","datePublished":"2021-02-17T05:02:51+00:00","dateModified":"2024-12-26T14:30:16+00:00","mainEntityOfPage":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/"},"wordCount":1539,"commentCount":0,"publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"image":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg","keywords":["social media"],"articleSection":["Guest Blog"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/","url":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/","name":"Put the social back in social media [3 tips]","isPartOf":{"@id":"https:\/\/botsify.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage"},"image":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage"},"thumbnailUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg","datePublished":"2021-02-17T05:02:51+00:00","dateModified":"2024-12-26T14:30:16+00:00","description":"Discover 3 tips to properly connect online and put the social back in social media. Enhance and build stronger online relationships","breadcrumb":{"@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#primaryimage","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2021\/02\/3-Tips-to-Properly-Connect-Online.jpg","width":1024,"height":576,"caption":"[3 Tips to Properly Connect Online]"},{"@type":"BreadcrumbList","@id":"https:\/\/botsify.com\/blog\/3-tips-for-social-media-to-connect-online\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"blog","item":"https:\/\/botsify.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Put the social back in social media [3 tips to properly connect online]"}]},{"@type":"WebSite","@id":"https:\/\/botsify.com\/blog\/#website","url":"https:\/\/botsify.com\/blog\/","name":"Botsify","description":"Botsify\u2019s blog covers AI Agents, Agentic AI, and automation trends. Learn how to build and scale intelligent agent systems.","publisher":{"@id":"https:\/\/botsify.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/botsify.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/botsify.com\/blog\/#organization","name":"Botsify","url":"https:\/\/botsify.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","contentUrl":"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2025\/09\/Botsify-Logo-180x60-1.png","width":563,"height":188,"caption":"Botsify"},"image":{"@id":"https:\/\/botsify.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/botsifyapp"]},{"@type":"Person","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/0e67fe9b035414266d52bfc8cc46fdc4","name":"Ovi Negrean","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/botsify.com\/blog\/#\/schema\/person\/image\/18ec8ba3c3a2a90a13806d94523431de","url":"https:\/\/secure.gravatar.com\/avatar\/80684e8c8e9b6e639b1fbf021df891b9?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/80684e8c8e9b6e639b1fbf021df891b9?s=96&d=mm&r=g","caption":"Ovi Negrean"},"description":"As a co-founder and CEO of SocialBee, Ovi Negrean helps agencies, small businesses, and freelancers in terms of brand awareness, customer reach, and establishing a digital presence. These are all obtained through social media and ads management, content writing, and more.\u00a0","sameAs":["https:\/\/socialbee.io\/"],"url":"https:\/\/botsify.com\/blog\/author\/ovi-negrean\/"}]}},"authors":[],"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2522"}],"collection":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/users\/63"}],"replies":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/comments?post=2522"}],"version-history":[{"count":2,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2522\/revisions"}],"predecessor-version":[{"id":9825,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/posts\/2522\/revisions\/9825"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media\/2525"}],"wp:attachment":[{"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/media?parent=2522"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/categories?post=2522"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/botsify.com\/blog\/wp-json\/wp\/v2\/tags?post=2522"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}