{"id":1948,"date":"2020-10-09T06:14:14","date_gmt":"2020-10-09T06:14:14","guid":{"rendered":"https:\/\/botsify.com\/blog\/?p=1948"},"modified":"2025-07-30T12:40:28","modified_gmt":"2025-07-30T12:40:28","slug":"chat-flows-for-your-saas-website","status":"publish","type":"post","link":"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/","title":{"rendered":"3 tips for customizing chat flows for your SaaS website"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Have you ever visited a SaaS website and interacted with their chatbot? It\u2019s a convenient tool for moments when you need information quickly about a company\u2019s products and services. A chatbot can be such a valuable tool that it may even help you turn a customer conversation into a conversion at a faster rate.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sometimes <a href=\"https:\/\/tms-outsource.com\/blog\/posts\/saas-startups\/\">SaaS companies<\/a> take ages to respond to queries from potential customers. And what&#8217;s even worse is that by not responding within a reasonable time, they make it exponentially harder to convert those customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A Harvard Business Review research report shows that the impact of responding to a potential customer within 10 minutes versus 5 minutes is a 400% decrease in the possibility to convert.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1949 aligncenter\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/response-time-300x200.png\" alt=\"chat flow of saas website response-time\" width=\"488\" height=\"325\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/response-time-300x200.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/response-time.png 652w\" sizes=\"(max-width: 488px) 100vw, 488px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">That\u2019s something you cannot afford. SaaS customers are high engagement customers. So you need to interact with them often. But thanks to chatbots, you can address customer inquiries quickly and not lose that valuable revenue.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is just one of several benefits that chatbots have. Below are some other benefits chatbots offer <a href=\"https:\/\/www.valueships.com\/industries\/saas\">SaaS companies<\/a>.<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_69_1 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title ez-toc-toggle\" style=\"cursor:pointer\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #fee22e;color:#fee22e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #fee22e;color:#fee22e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#Benefits_of_using_chatbots\" title=\"Benefits of using chatbots\">Benefits of using chatbots<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#How_to_understand_your_target_audience\" title=\"How to understand your target audience?\">How to understand your target audience?<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#Tips_to_customizing_chat_flows_for_a_SaaS_website\" title=\"Tips to customizing chat flows for a SaaS website\">Tips to customizing chat flows for a SaaS website<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#1Use_chatbots_to_segment_your_audience\" title=\"1.Use chatbots to segment your audience.\">1.Use chatbots to segment your audience.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#2_Use_chatbots_to_build_your_contact_list\" title=\"2. Use chatbots to build your contact list.\">2. Use chatbots to build your contact list.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#3_Use_chatbots_to_create_a_new_marketing_funnel_for_you\" title=\"3. Use chatbots to create a new marketing funnel for you.\">3. Use chatbots to create a new marketing funnel for you.<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/#Wrapping_up\" title=\"Wrapping up\">Wrapping up<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Benefits_of_using_chatbots\"><\/span><span style=\"font-weight: 400;\">Benefits of using chatbots<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They offer faster and cheaper customer service 24X7.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They qualify leads and push them through your conversion funnel.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They book product demos for you.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They provide insights into customers\u2019 behaviors.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">They are an excellent tool for website visitors who have problems such as hearing impairment.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">With these many benefits that chatbots offer, it might seem like they are taking over the world. But to implement a <a href=\"https:\/\/botsify.com\/website-chatbot\">chatbot for your website<\/a>, you first need to spend some time <\/span><a href=\"https:\/\/aritic.com\/blog\/aritic-pinpoint\/chatbot-workflow-design-guide\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">understanding your target audience\u2019s needs<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, a SaaS website\u2019s audience has very different needs from an insurance website. Although there are <\/span><a href=\"https:\/\/leadsurance.com\/insurance-chatbots\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">benefits to insurance chatbots<\/span><\/a><span style=\"font-weight: 400;\"> as well as SaaS chatbots, they will need to be created specifically for each audience in order to be effective.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So it is critical to understand your ideal customer and create your chatbot requirements for them specifically.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"How_to_understand_your_target_audience\"><\/span><span style=\"font-weight: 400;\">How to understand your target audience?<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">You will need to <\/span><a href=\"https:\/\/www.referralcandy.com\/blog\/how-to-define-target-market-examples\" rel=\"nofollow\"><span style=\"font-weight: 400;\">know your ideal customer<\/span><\/a><span style=\"font-weight: 400;\">\u2014their most significant challenges, demographics, hobbies, interests, etc. And then, you need to collect and analyze this data.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don\u2019t worry if you don\u2019t have all the information you need. There are multiple ways to get to know your customers. Customer surveys are one effective method. Say, if you have a form on your website, simply connect it to your CRM. For example, you can <\/span><a href=\"https:\/\/www.gravityforms.com\/add-ons\/salesforce-for-gravity-forms\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">connect Gravity Forms to your Salesforce CRM<\/span><\/a><span style=\"font-weight: 400;\"> and have all names, email addresses, and any other information you&#8217;d like collected.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Analyze this information and look for any patterns or things that are in common between your customers. Another great source is your previous conversations with your existing customers. Go back and look at those interactions and highlight things that connect them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You don\u2019t need to have only one buyer persona. You can create multiple personas if you need to. After figuring them out, understand your customer\u2019s significant challenges. For this, reach out to your customer care and find the main reasons people contact you.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This gives you a clear idea about the most popular issues your audience faces that your chatbot will need to handle.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now that we have a foundation to build on, we can program our chatbot and customize it based on our target audience\u2019s needs. Let us learn three tips about how to customize chat flows for your <a href=\"https:\/\/www.boxmode.com\/saas-website-builder\" rel=\"nofollow\">SaaS website<\/a>.\u00a0<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Tips_to_customizing_chat_flows_for_a_SaaS_website\"><\/span><span style=\"font-weight: 400;\">Tips to customizing chat flows for a SaaS website<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<h3><span class=\"ez-toc-section\" id=\"1Use_chatbots_to_segment_your_audience\"><\/span><span style=\"font-weight: 400;\">1.Use chatbots to segment your audience.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">We already spoke about the many benefits of using chatbots. One other benefit is they can be another source for you to segment your audience.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How?\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By running specific campaigns targeted at them with more accuracy than you could get in a blog post or lead magnet campaign. Instead of running usual campaigns directed at broader audiences, you run campaigns over chatbots with an Account-Based Marketing (ABM) approach.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is slightly different than your typical ABM campaign. But it is based on the same important elements: Prequalification and hyper-segmentation of leads.<\/span><\/p>\n<p><span style=\"font-weight: 400;\"><a href=\"https:\/\/infusemedia.com\/insight\/definitive-guide-to-account-based-marketing\/\" rel=\"nofollow\">Account-based marketing<\/a> is the opposite of the approach most SaaS marketers take. It moves away from the usual inbound marketing path. You produce content to generate traffic to your website targeted to a broad audience, only to convert a handful of them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">ABM instead focuses on segmenting specific accounts that you want to acquire and personalizes messages just for them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If you\u2019re an enterprise SaaS, think about a dream customer for your business. It can even be a behemoth like Microsoft or HubSpot. As already said before, our goal with an ABM approach is to use chatbots to prequalify and hyper-personalized the client\u2019s experience, so it appears like you\u2019re marketing just to them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But does this approach work? The numbers back it up. Research conducted by <\/span><a href=\"https:\/\/alterra-group.com\/2017\/01\/10\/keys-to-the-success-of-abm-investment-measurement-and-alignment\/\" rel=\"nofollow\"><span style=\"font-weight: 400;\">Alterra said that 97% of businesses<\/span><\/a><span style=\"font-weight: 400;\"> that have used this strategy had the highest ROI than any other tactic they\u2019ve tried.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s get into the details now.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Using your chatbot, you can first prequalify visitors who land on your website with the help of informational questions. These can be in a quiz-based format so that it takes away the pressure of a standard sales approach. It can even make the <a href=\"https:\/\/qik-chat.com\/blog\/tools-inbound-lead-generation\/\">inbound lead generation<\/a> process fun and lighthearted rather than seeming like you\u2019re out to grab their information<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1950 aligncenter\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/quiz-use-chatbots-segment-audience-194x300.png\" alt=\"quiz-use-chatbots-segment-audience\" width=\"317\" height=\"490\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/quiz-use-chatbots-segment-audience-194x300.png 194w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/quiz-use-chatbots-segment-audience.png 551w\" sizes=\"(max-width: 317px) 100vw, 317px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This approach allows you to approve or disapprove of the visitors who make up your traffic before they become leads\u2014before you spend immense time and effort fighting for their attention and business, just to understand that they weren\u2019t a good fit later down the line.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Instead, you virtually filter out the weeds to reveal only the best of the best. It lets you get right to the point and turn interested visitors into quality leads while ditching traffic that won\u2019t fetch you a dollar.<\/span><\/p>\n<h3><span class=\"ez-toc-section\" id=\"2_Use_chatbots_to_build_your_contact_list\"><\/span><span style=\"font-weight: 400;\">2. Use chatbots to build your contact list.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Email lists are the lifeblood of most businesses\u2019 growth. Without that contact information, traffic to your revenue-generating pages is meaningless.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Bringing traffic to your website is hard enough already, let alone converting those visitors into leads and gathering their contact details. Any SaaS website you land on these days is filled with CTAs asking for your contact info in exchange for say, newsletter content. It can be repulsive and may even send away potential leads right back to where they came from.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Email CTAs, too, are subconsciously avoided because they are overused. And most emails don\u2019t even reach where they are supposed to: your lead\u2019s inbox.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So how do we use chatbots to do the trick? How about coming up with fun ways to deliver content that users can opt into with just a click instead of typing an email?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Jeff Bullas recommends an interesting strategy: Instead of email opt-ins to build your lists, use Facebook Messenger bots for your CTA.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-1951 aligncenter\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/chatbot-messenger-300x172.jpg\" alt=\"chatbot-messenger-cta\" width=\"513\" height=\"293\" \/><\/p>\n<p><span style=\"font-weight: 400;\">This is how it works: once a website visitor opts into your Messenger bot as a lead, instead of using email to deliver content, the bot will automatically deliver that content. Plus, you can continuously re-engage your users with your Messenger bot based on their subsequent actions to keep them nurtured without much effort.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Another huge benefit is you can put a link to your chatbot anywhere you want to generate visitors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">For example, place a link to your chatbot directly on email or social media to scale your website and bot traffic fast like how Search Engine Journal is doing it.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1952 aligncenter\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/sej-chatbot-300x129.png\" alt=\"sej-chatbot\" width=\"379\" height=\"163\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/sej-chatbot-300x129.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/sej-chatbot.png 348w\" sizes=\"(max-width: 379px) 100vw, 379px\" \/><\/p>\n<h3><span class=\"ez-toc-section\" id=\"3_Use_chatbots_to_create_a_new_marketing_funnel_for_you\"><\/span><span style=\"font-weight: 400;\">3. Use chatbots to create a new marketing funnel for you.<\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Marketing funnel is a popular strategy for pushing website visitors from casual blog readers to paying customers. Usually, marketers establish a funnel that usually involves a standard practice of <a href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/\">content creation<\/a>, lead magnets, drip emails, etc. to drive the sale home.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But these measures aren\u2019t that effective because they need a lot of manual work and effort. This skyrockets your overhead expenses. According to a study by Capterra, conversion rates for <a href=\"https:\/\/www.cledara.com\/blog\/top-300-saas-companies\">SaaS businesses<\/a> aren\u2019t so impressive.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\" wp-image-1953 aligncenter\" src=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/software-conversion-rates-capterra-300x250.png\" alt=\"software-conversion-rates-capterra\" width=\"396\" height=\"330\" srcset=\"https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/software-conversion-rates-capterra-300x250.png 300w, https:\/\/botsify.com\/blog\/wp-content\/uploads\/2020\/10\/software-conversion-rates-capterra.png 600w\" sizes=\"(max-width: 396px) 100vw, 396px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">At each stage of the marketing funnel, you will lose more and more potential customers. Of course, that is natural in any business. But it need not be the norm.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">You can\u2019t afford to spend so much time and money during each funnel stage if you\u2019re ultimately losing a big part of your leads as they move from top to bottom. Adding to that, a majority of <a href=\"https:\/\/www.valueships.com\/industries\/saas\">SaaS companies<\/a> just don\u2019t have the time to respond as fast as chatbots can. This results in you losing even more potential customers.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Now the difference with chatbots is that they allow you to automate your entire marketing funnel process and follow up with leads immediately.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This is how it works: When a user sends a message on your website\u2019s chatbot (say on Zendesk), they automatically become subscribed to the bot. Now the conversation flow begins. Here is where you start to know them better with top-of-the-funnel questions. And based on how they respond, you offer content like webinars, downloads, <a href=\"https:\/\/www.visme.co\/white-paper-design\/\">whitepapers<\/a>, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If the lead is interested in these offers, your bot then moves to the bottom of the funnel to grab their contact details to transfer to your sales team. These bottom-of-the-funnel (BOFU) leads are followed up with, and your sales team can interact with them one-on-one if they aren\u2019t responding.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s important that you track this progress and see that the leads are taken care of. To make that easier, integrate your chatbot software to your project management tool. If you use Zendesk and Asana, <\/span><a href=\"https:\/\/automate.io\/integration\/asana\/zendesk\" rel=\"nofollow\"><span style=\"font-weight: 400;\">connect your Zendesk to your Asana account<\/span><\/a><span style=\"font-weight: 400;\"> so that each Zendesk ticket is automatically turned into a task in Asana that is assigned to a specific salesperson. Most <a href=\"https:\/\/niftypm.com\/asana-alternative\/\">Asana alternatives<\/a> will also allow you to perform this task also. Also, make a <a href=\"https:\/\/monday.com\/blog\/reviews\/monday-com-vs-jira\/\">comparison between Monday and Jira<\/a>, for example, to find the best solution for your needs. This way, you can let your sales team know when their attention is needed.<\/span><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Wrapping_up\"><\/span><span style=\"font-weight: 400;\">Wrapping up<\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Chatbots are powerful tools that are now beginning to shake up marketing in the SaaS world. Use these tips to build a chat flow that suits your needs so that it will take over your grunt work, allowing you to spend time on converting those leads. And for experiencing a Best chatbot you can try <a href=\"https:\/\/botsify.com\/\">Botsify<\/a> Chatbot platform now. Botsify will help you out in solving many problems related to Saas Websites.<\/span><\/p>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Have you ever visited a SaaS website and interacted with their chatbot? It\u2019s a convenient tool for moments when you need information quickly about a &hellip;<\/p>\n<p class=\"read-more\"> <a class=\"\" href=\"https:\/\/botsify.com\/blog\/chat-flows-for-your-saas-website\/\"> <span class=\"screen-reader-text\">3 tips for customizing chat flows for your SaaS website<\/span> Read More \u00bb<\/a><\/p>\n","protected":false},"author":49,"featured_media":1960,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[73],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>3 tips for customizing the chat flows for your SaaS website<\/title>\n<meta name=\"description\" content=\"Learn 3 actionable tips to customize chatbot flows on your SaaS website and boost segmenting your audience, contact list, and marketing funnel\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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