Top ecommerce website builder companies: Best website builder for WordPress revealed

E-commerce Website Builder platforms are the driving force behind the digital economy, enabling businesses of all sizes to reach a global audience. In 2023, global e-commerce sales amounted to $5.7 trillion, with projections to reach $6.3 trillion by 2024 (Statista). To succeed in this competitive landscape, having a robust, user-friendly, and visually appealing e-commerce website is crucial for a business’s success. For WordPress users, the options are vast, but one stands out as a game-changer: it. In this article, we’ll explore the top e-commerce website builder companies and reveal why elementor is the best website builder for WordPress.

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The Importance of Choosing the Right Ecommerce Website Builder

Before we delve into the specifics of different website builders, it’s important to understand why selecting the right one is so critical for your e-commerce success. Here are a few key reasons:

• User Experience (UX): A good website builder ensures that your e-commerce site is easy to navigate, aesthetically pleasing, and optimised for conversions. Poor UX can lead to high bounce rates and lost sales. In fact, a well-designed user interface could raise your website’s conversion rate by up to 200%, while better UX design could yield conversion rates up to 400% (Forrester Research).
• Customization: The best e-commerce website builders offer a range of customization options, allowing you to tailor your site to your brand’s unique identity and meet the specific needs of your target audience.
• Integration: Your e-commerce website needs to integrate seamlessly with other tools and platforms, such as payment gateways, inventory management systems, and email marketing services. With 74% of global retail customers using multiple channels for shopping, integration across platforms is essential for success (Harvard Business Review).
• SEO Optimization: Search engine optimization (SEO) is crucial for driving organic traffic to your site. SEO drives 1000%+ more traffic than organic social media, making it a vital component of your e-commerce strategy (BrightEdge). The right website builder will provide the tools and flexibility needed to optimise your site for search engines.
• Scalability: As your business grows, your website needs to scale with it. The best website builders offer features and plans that can accommodate your growth.

Top Ecommerce Website Builder Companies

There are numerous website builders available, each with its strengths and weaknesses. Below, we’ll review some of the top e-commerce website builder companies, focusing on their suitability for WordPress users.

1. Shopify

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• • Overview: Shopify is one of the most popular e-commerce platforms in the world, known for its ease of use and comprehensive set of features. It’s an all-in-one solution that allows you to create, manage, and scale an online store with minimal technical knowledge.
  • Pros:
    • Ease of Use: Shopify is designed for users who want to set up an e-commerce store quickly without worrying about the technical details.
    • Comprehensive Features: Shopify offers everything from inventory management to payment processing and shipping integration.
    • App Store: With thousands of apps available, you can extend Shopify’s functionality to meet your specific business needs.
  • Cons:
    • Limited Customization: While Shopify offers a range of themes, customization options are limited compared to WordPress, especially for those who want full control over their site’s design.
    • Cost: Shopify’s pricing can be high, especially as you add more apps or need advanced features.
  • Best For: Small to medium-sized businesses that want an easy-to-use platform with all the essential e-commerce features built-in.

2. Wix

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• • • Overview: Wix is a popular website builder that has expanded its offerings to include e-commerce features. It’s known for its drag-and-drop interface, which allows users to create visually appealing websites without any coding knowledge.
    • Pros:
      • User-Friendly: Wix’s drag-and-drop editor makes it easy to build a website, even for beginners.
      • Design Flexibility: With hundreds of templates and design elements, Wix offers a high level of creative freedom.
      • All-In-One Solution: Wix includes hosting, domain registration, and e-commerce features in one package.
    • Cons:
      • Limited Scalability: Wix is great for small businesses, but as your e-commerce site grows, you might find its features limiting.
      • SEO Limitations: While Wix has improved its SEO capabilities, it still lags behind WordPress in terms of flexibility and advanced SEO features.
    • Best For: Small businesses or individuals looking for an easy-to-use platform with a focus on design.

3. BigCommerce

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• • • • Overview: BigCommerce is a powerful e-commerce platform that caters to businesses of all sizes, from small startups to large enterprises. It offers a wide range of features and integrations, making it a strong competitor in the e-commerce space.
      • Pros:
        • Scalability: BigCommerce is designed to grow with your business, offering advanced features and integrations as you scale.
        • Comprehensive E-commerce Features: From multi-channel selling to advanced SEO tools, BigCommerce provides a robust set of features.
        • No Transaction Fees: Unlike some other platforms, BigCommerce doesn’t charge transaction fees, which can save you money as your sales volume increases.
      • Cons:
        • Learning Curve: BigCommerce is more complex than platforms like Shopify or Wix, which might make it less appealing to beginners.
        • Cost: BigCommerce’s pricing is on the higher side, especially for businesses just starting out.
      • Best For: Medium to large businesses that need a scalable platform with advanced e-commerce features.

4. Squarespace

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• • Overview: Squarespace is a well-known website builder that has expanded its features to include e-commerce capabilities. It’s popular among creatives and small businesses for its beautiful templates and ease of use.
  • Pros:
    • Design-Oriented: Squarespace offers some of the most visually appealing templates on the market; consequently, it is ideal for businesses that prioritize design.
    • Ease of Use: Furthermore, the platform is user-friendly, with a drag-and-drop editor that makes website creation simple.
    • All-In-One Solution: In addition, like Wix, Squarespace includes hosting, domain registration, and e-commerce features in one package.
  • Cons:
    • Limited E-commerce Features: Squarespace’s e-commerce features are sufficient for small businesses, but it lacks the advanced tools needed for larger, more complex online stores.
    • Limited Customization: While Squarespace’s templates are beautiful, customization options are limited compared to WordPress.
  • Best For: Small businesses, creatives, and individuals who want a visually stunning website with basic e-commerce capabilities.

The Best Website Builder for WordPress: it

While the platforms mentioned above offer solid e-commerce solutions, none compare to the flexibility, customization, and SEO capabilities of WordPress combined with it. It is a WordPress page builder plugin that allows you to create custom, professional-quality websites without writing code. When it comes to building an e-commerce site on WordPress, elementor is the best website builder for WordPress users. Here’s why.

1. Unlimited Customization Options

• • One of the biggest advantages of using it with WordPress is the unlimited customization options it offers. Unlike other platforms that restrict your design choices, it allows you to create completely custom layouts that match your brand’s identity. With it, you’re not limited to pre-designed templates; you can build your site exactly as you envision it.

2. Seamless Integration with WooCommerce

• • • WooCommerce powers 28.19% of all online stores, making it, therefore, the most popular e-commerce platform globally (BuiltWith). Additionally, it integrates seamlessly with it, allowing you to build a powerful, fully customizable e-commerce site with all the features you need to succeed. Moreover, with it, you can design custom product pages, checkout pages, and more, all optimised for conversions.

3. Advanced SEO Capabilities

• • it, combined with WordPress, offers advanced SEO capabilities that other platforms can’t match. SEO drives 1000%+ more traffic than organic social media, making it an essential strategy for any online business (BrightEdge). You have full control over your site’s on-page SEO, including meta tags, headers, alt text, and URL structure. Additionally, its clean code and fast load times contribute to better SEO performance, helping your site rank higher in search engine results.

4. Responsive Design

• • In today’s mobile-first world, having a responsive website is essential. Moreover, by the end of 2024, mobile commerce is expected to account for 44% of total e-commerce sales in the U.S. (Statista). Consequently, Elementor ensures that your e-commerce site looks great and functions perfectly on all devices, from desktops to smartphones. Furthermore, the responsive design features in it allow you to customise the look and feel of your site for different screen sizes, thus ensuring a seamless user experience.

5. Extensive Template Library

• • While it offers unlimited customization, it also provides a vast library of pre-designed templates that you can use as a starting point. These templates are designed by professionals and optimised for SEO and conversions. Whether you’re building a product page, a landing page, or a blog, you can find a template that suits your needs and customise it to your liking.

6. Drag-and-Drop Builder

• • its drag-and-drop builder is one of its standout features. It allows you to create complex page layouts easily and intuitively, without touching a single line of code. This feature is particularly valuable for e-commerce sites, where you may need to create custom product pages, landing pages, and promotional pages quickly.

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7. Regular Updates and Active Community

• • it is continuously updated with new features, improvements, and bug fixes, ensuring that your website is always running smoothly and utilising the latest web technologies. Additionally, it has a large and active community of users and developers who contribute to a wealth of tutorials, add-ons, and support resources.

8. Cost-Effective Solution

• • While other e-commerce platforms like Shopify and BigCommerce can be expensive, especially as your business grows, it offers a cost-effective solution. The core IT plugin is free; however, additional premium features are available through IT Pro at an affordable price. Consequently, this makes it an ideal choice for businesses of all sizes, from startups to established enterprises.

Elementor vs. Other Website Builders

When comparing it to other website builders like Shopify, Wix, BigCommerce, and Squarespace, several key differences stand out:

• Customization: it offers unparalleled customization options compared to other platforms, allowing you to create a unique website that perfectly aligns with your brand.
• SEO: its integration with WordPress gives you full control over your site’s SEO, something other platforms can’t match.
• Cost: it is a more cost-effective solution, especially for businesses looking to scale without incurring high monthly fees.
• Integration: Furthermore, it integrates seamlessly with WooCommerce, the leading e-commerce solution for WordPress; thus, it provides a powerful combination for building an online store.

Conclusion

When it comes to building an e-commerce website, the choice of website builder is crucial. While there are many options available, it stands out as the best website builder for WordPress users. Its unlimited customization options, seamless WooCommerce integration, advanced SEO capabilities, and responsive design, therefore, make it the ideal choice for businesses looking to create, in addition, a powerful, user-friendly, and visually appealing e-commerce site.

Whether you’re just starting out or, on the other hand, looking to upgrade your existing website, it, in fact, provides the tools and flexibility you need to, ultimately, succeed in the competitive world of e-commerce. By choosing it as your website builder, you’re not only setting your business up for success in 2024, but also for sustained growth in the years to come.